Email Marketing Manager at VirtualVocations

A company is looking for an Email Marketing Manager to drive client revenue through innovative email and SMS marketing strategies.Key ResponsibilitiesLead the development of retention strategies and manage client relationships through regular meetingsReport on strategic KPIs and provide actionable insights to enhance client engagement and revenueOversee campaign project management, including delegation of tasks and quality assurance of client briefs and designsRequired Qualifications5+ years of experience in digital marketing with a focus on retentionExperience with Klaviyo or similar ESPs, including list segmentation and lifecycle automationsKnowledge of SMS platforms and loyalty programming strategiesProven leadership experience with direct reports and cross-functional team collaborationStrong background in developing and executing customer loyalty programs to enhance lifetime value