General Manager, Heavy Equipment at DYNAMIC EQUIPMENT GROUP

The General Manager plays a pivotal role in leading our Tampa and Lakeland branches, overseeing all aspects of its operations. This position holds full responsibility for sales, parts, service, personnel management, and P&L performance. We are seeking a strategic thinker with strong leadership capabilities and a passion for driving growth. The ideal candidate will lead our branch to deliver exceptional results and make a meaningful impact in a key market.

Key Responsibilities

• Drive branch success by developing and executing strategic sales plans aligned with both regional and corporate goals
• Lead the establishment of sales territories, set ambitious targets, and ensure effective execution of sales initiatives at the branch level
• Analyze market conditions and identify growth opportunities to protect and expand market share
• Oversee the planning and implementation of sales strategies to maximize exposure, revenue, and customer satisfaction
• Mentor and develop the sales team, including Sales Territory Managers and Sales Coordinators; set clear performance goals and conduct annual evaluations
• Conduct competitive analysis to understand customer needs and monitor market activity
• Recommend staffing, training, and performance strategies to enhance sales and product support outcomes
• Identify opportunities to streamline product offerings for improved efficiency and profitability
• Support the sales team by engaging with key customers, delivering impactful presentations, negotiating deals, and approving all equipment sales
• Analyze and report on branch performance, including sales volume, market share, parts and service activity, and growth potential

This job description does not include a complete listing of all the duties and functions of the position. Management reserves the right to assign other duties or projects as necessary.

Required Work Experience

• Over 5 years of field experience with regular customer contact, knowledge of dealership/distribution network, limited geographic area of responsibility, and broad product knowledge
• Over 5 years supervisory experience, which includes placement, work direction, coaching, and performance management
• Minimum of 5 years of Dealership experience in heavy construction equipment industry
• Minimum of 5 years direct selling to end-user customers in retail environment

Work Environment

• This position is primarily an office setting but may require driving to customer offices and jobsites.

Travel Requirement

• As needed

Education

• Formal education or training to perform the essential functions of the job. This includes certifications, licenses and/or registration requirements
• 4-year College degree in a Business/Management discipline or equivalent experience

Preferred Skills

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, etc.)
• Solid understanding of industry dynamics relevant to the area of responsibility, including market trends, products, competitors, customers, and distribution channels
• Passion for mentoring and relationship-building, with a collaborative and supportive mindset
• Ability to understand and effectively teach key concepts and principles
• Excellent interpersonal and communication skills
• Advanced skills in negotiation, conflict resolution, and analytical thinking
• Exceptional time management, follow-up and attention to detail

Why Join Our Dynamic Team?

This is more than a management roleit's a leadership opportunity where your decisions will directly shape the success of Dynamic's Tampa branch. Other points to consider:

• Competitive pay aligned with your experience
• 3 options of Health Plans to choose from, one heavily subsidized
• Dental, Vision, Hospital Confinement plan and other voluntary ancillary insurances
• 100% company paid TeleHealth, Employee Assistance Program, Paid Life Insurance and Short-Term Disability
• Option to add on Voluntary Life Insurance for self and dependents
• 401(k) Plan and Health Savings Account, both matched by the company
• Company paid Holidays and up to 40 hours of your paid time off (PTO) are eligible to be rolled over into the next year
• Employee uniforms (select departments)
• Annual tool and boot reimbursements for those in applicable positions

Dynamic is proud to be an Equal Opportunity Employer.

Successful candidate must consent to a drug test and pass a background check upon accepting this position, prior to their start date.