Job Description

Lead Generation Coordinator

Thomasville, GA | $15.00 - $20.00 / Hour

A local insurance company is looking for a lead generation coordinator to generate leads for the company by creating advertisements and placing them on different media platforms while monitoring the performance and adjusting the advertisements as needed. This company is well established in the insurance industry and is nationwide. You will be expected to take ownership of your position, completing tasks in a timely manner and treating each customer interaction with care.

Responsibilities

Create advertisements for one or multiple different media types with the purpose of generating leads for the company
Place advertisements for different media types
Work with television sales representatives to negotiate rates. Put together and place buys to run commercials on multiple national TV networks and local TV stations nationwide. Enter TV buy information into excel spreadsheets for monitoring purposes
Order consumer data for mailing lists
Put together mailing lists and lead pieces to be sent to the print shop
Approve final proofs for mailing direct mail
Enter mail drop data into an excel spreadsheet for monitoring purposes
Generate Facebook leads in multiple locations nationwide
Enter individual advertisement information into a google spreadsheet for each location for monitoring purposes
Place advertisements on search engines to generate website leads
Track lead returns to monitor the cost and return percentage for one or multiple different media types using excel, google sheets, and/or websites depending on the lead type
Adjust advertisements as needed to maintain a preset goal cost per lead for one or multiple different media types
Formulate weekly reports on lead costs and return percentages for one or multiple different media types
Analyze and record invoices for advertisements before sending to the fiscal department for payment
Help open direct mail leads when necessary
Maintain compliance with all company policies and procedures
Additional duties as requested by the supervisor

Requirements

High School Diploma or GED
(Preferred) Associate degree or greater
Excellent computer proficiency
Work well under pressure and deadlines
Meet goals sets by supervisors
Be punctual and be able to work overtime
Lift and move 20 pounds
A clean background check and drug screen
Communicate effectively
Work well in teams and individually
Be able to talk, listen, and speak clearly
Positive and helpful attitude
Dress business casual
Work well independently and in groups
Pay attention to details

Location: Thomasville, Georgia

Pay Rate: $15.00 - $20.00 / Hour

Schedule: Monday – Friday, 8:00 a.m. – 5:00 p.m.

New Hire Solutions is proud to be an Equal Opportunity Employer and Drug Free Workplace.

We Are On A Mission:

We seek to be a resource that bridges the gap between the needs of the employer and the job seeker by providing personalized service for each client. We make the job-seeking and hiring process easier, to help companies build a better workplace. We communicate on a personal level to understand the needs of both the job seeker and the employer. We use a variety of platforms and strategies to bring awareness to opportunities throughout Southwest Georgia.

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Leads Generation Coordinator at New Hire Solutions

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