Paid Social Marketing Associate at VirtualVocations

A company is looking for a Paid Social Associate to manage and optimize Meta campaigns for client acquisition.Key Responsibilities:Translate business goals into strategic Meta media plans and manage audience frameworks, creative testing, and budgetsBuild and launch end-to-end campaigns in Meta Ads Manager, ensuring proper configuration of lead generation toolsMonitor campaign performance, optimize bids and budgets, and create analytics reports to inform legal and intake teamsRequired Qualifications:2-3+ years of hands-on experience with Meta Ads Manager for performance and lead generation campaignsProven ability to launch campaigns from scratch, including Business Manager setup and event mappingData fluency with GA4 basics, UTM discipline, and proficiency in pivot tables and VLOOKUP/INDEX MATCHUnderstanding of creative development that aligns with legal industry complianceStrong project management skills to handle multiple campaign launches simultaneously