Brand Advertising Manager, Vice President at JPMorganChase

DescriptionAre you passionate about brand strategy and creative problem-solving This role offers the chance to be at the center of Chases Brand team promoting innovative ways to amplify the brand and engage customers. Youll lead campaign development and contribute to the teams mission of building a powerful Chase master brand using your skills in customer insights strategy and media planning.As a Brand Advertising Vice President on the Brand Team you will have a passion for advertising creativity and brand innovation. You will have strong early career experience at an ad agency or brand/advertising function. You will be driven by intellectual curiosity thrive in the rapidly evolving landscape of advertising and marketing. You will love collaboration and working across teams to successfully execute high performing brand and advertising content.Job responsibilities:Maintain an understanding of Chase brand purpose strategy and standards to facilitate effective brand stewardship and cohesion across all go-to-market effortsUnderstand the business and marketing objectives championing brand solutions to deliver on business goalsDevelop and grow strong working relationships with line of business partners to provide strategic and tactical brand and advertising supportPartner with marketing research team to uncover key consumer insights and test creative ideas and workSpearhead the development strategy and messaging that sets the course for powerful creativeLead and set inspiring direction for our world class creative agency partners to develop integrated breakthrough advertising and messaging strategiesManage production and implementation of advertising and content tactics across integrated channels spanning video digital mobile social print audio out of homePartner with functional marketing teams including media social digital PR and analytics to drive cohesive creative campaigns and measurement through full lifecycle Responsible for ensuring legal/compliance/risk and control requirements are met for all campaignsManage creative budgets associated with managed advertising programsRequired qualifications skills and capabilities5 plus years of marketing experience with demonstrated experience in marketing communications/brand and advertising executionBachelors DegreeAI industry knowledge of strategy planning and implementationStrong business and marketing acumen with clear ability todistill marketing objectives and insights and create viable jumping off points for creative strategy/explorationAbility to write orchestrate and deliver clear distinct and motivating creative briefing sessions with both external agencies and internal teamsStays well-informed of advertising industry creative and media innovations with drive to bring new thinking/inspired marketing thought to table to build content that connects to consumers with an eye on constant improvementRigor to consistently leverage customer insights/data to propel campaign effectiveness and business resultsAbility to evaluate creative strategies and concepts and give confident and constructive feedback both in moment and through aligning comprehensive consensus across all stakeholdersStrong understanding of video and digital creative production and execution strong collaborator with demonstrated talent in influencing key stakeholders at all levels in a large matrix organization innate talent to be a strong storyteller whocan craft presentations to align and build confidence in directionProven ability to take initiative and achieve results with strong analytical problem solving and planning skillsAbility to concept manage and effectively socialize project timelines and deliverables guiding cross-functional teams to ensure integrated execution cross all channels excels in a dynamic fast-paced fluid environment with ability to manage multiple initiatives simultaneously and perform under pressure within tight deadlinesPreferred qualifications skills and capabilitiesDegree in Marketing Advertising CommunicationsMBAExperience working in or directly with advertising agenciesRequired Experience:Exec Key Skills Change Management,Financial Services,Growing Experience,Managed Care,Management Experience,Analysis Skills,Senior Leadership,Performance Management,Process Management,Leadership Experience,negotiation,Analytics Employment Type : Full-Time Department / Functional Area: Marketing Communications Experience: years Vacancy: 1