Client Business Partner at Gsd&M

At GSD&M were on a mission to build First & Only brands meaning the first to do it and the only ones who can. Were able to do this because we set a high bar for ourselves and our work. We care about what we put out in the world. Were humans who like other humans. Our ideas make a difference. Shift culture. Create a smile. Inspire change. Initiate belly laughs. Deepen our understanding of the world and ourselves. We grow. We learn. We get better. We do it all over again. Because thats what it takes to build and be First & Only.Job Title: Client Business PartnerDepartment: MediaReports to (Position): VP Media DirectorSupervisory Responsibilities (Y/N): YesFLSA Status (Exempt vs. Non-Exempt): ExemptTravel (%): 15-30%GSD&M is searching for a Client Business Partner to join our Media team. The ideal candidate leads with audience-first thinking bolstered by a digital mindset thats balanced by the ability to seamlessly lead a cross-functional media strategy team. The role reports into the VP Media Director but is responsible for leading the overall client relationship and strategic development of media plan recommendations via research historical client-based campaigns and collaboration within the cross-functional agency team. This person will also be responsible for management and development of the Planning team along with partnering closely with the Digital Solutions Video Investment and Decision Science teams.WHAT WERE LOOKING FOR:DIGITAL-FORWARD ACROSS CHANNELSPossess familiarity across all things digital and know how all elements within digital ecosystem work togetherStrategic understanding of digital marketplace and thorough experience planning digital-heavy campaigns including:Direct programmatic paid search and paid social across all platformsCustom partnerships/programs gaming and social programs connected to media buysHelp usher established traditional media planning and buying process into the digital ageMeet with media sales reps and industry representatives on a regular basis to pursue ideas that are strategically aligned with the clients businessBe a source of confidence with the clients so they trust you as an expert in cross-platform audience-first strategy developmentProvide point-of-view on various new media and technologies in the marketplaceAbility to use alternative analytical approaches to solve media problemsMEDIA FUNDAMENTALSPossess thorough knowledge of marketing and advertising principles; understanding of media concepts and terminologyFamiliar with media buying and planning process within an integrated agency environmentDevelop planning objectives and strategies that coincide with the clients marketing directionUtilize available interactive media planning tools to develop media plansLead team in developing media plans final recommendations and campaign performance reportsProven ability to think critically analyze performance and opportunities and look for unconventional solutionsAggressively keep abreast of the current media landscape and industry trends (via trade press seminars current events etc.) that may impact clients businessMANAGEMENTProvide strategic direction to media supervisors planners and assistant media planners while maintaining some day-to-day planning responsibilitiesServe as a mentor and provide conduits for professional growth among the teamUltimately responsibility for the work generated by the teamAbility to train motivate and foster a strong cohesive working teamAbility to effectively handle personnel issues and provide recommendations on additional resources neededCLIENT MANAGEMENTEstablish and maintain professional client relationships; manage the flow of client media needsProvide strategic thinking and oversight of workAbility to articulate objectives opportunities and techniquesAbility to effectively and comfortably communicate and interact with clients and negotiate on their behalfResponsible for overall budget control across all client-specific campaignsOPERATIONSCollaborate with Media Directors Account Directors Director of Decision Science Director of Media Operations and Investment Leads to foster convergenceTake a fresh look at current operations and processes challenge them and make improvements that create efficiencies.TOOLSDeep knowledge of media planning and activation tools: Kantar Stradegy/Advertising Insights Pathmatics Claritas360 comScore Simmons/MRI/Scarborough Nielsen IMS. Preferred to have experience in: Prisma Google Platform (Campaign Manager 360 Google Ads Google Analytics) Datorama etc.Experience negotiating digital ad standards (viewability standards audience verification and fraud protection)Complete comfort level and knowledge of standard industry terms and conditionsWork with third party technology and measurement vendorsUnderstanding of media attribution and effects on media performanceTHE PERSONALITYPossess excellent writing and editing skills; possess articulate and confident presentation skillsWell-versed in the art of storytelling when presentingCurious by nature. Active in digital ecosystems technologies and communities that are changing our business and eager to find ways to make them work for our brandsThrive on mentoring others and desire to share knowledgeResourceful positive do-what-it-takes attitude with attention to detail and accuracyHandles stressful situations with maturity; confident in team and client interactionsUtilizes collaboration as a tool to a holistic end solutionAbility to multi-task and remain calm under high pressureAt GSD&M inclusion is our superpower. An inclusive environment where diverse perspectives are encouraged and empowered makes the work better makes our agency better and ultimately makes the industry better. Thats why were proud to be recognized by the Advertising Federations Mosaic Awards year after year for our efforts in diversity equity and inclusion.We consider ourselves lucky. Every day we wake up and get to build First & Only brands in an inclusive environment where everyone matters all while enjoying generous benefits plenty of time off and opportunities for growth whether youre just starting out or have been in the biz for a while.GSD&M is an equal opportunities employer and will never favor or discriminate against anyone based on their age gender ethnicity sexual orientation disability pregnancy or maternity religion or belief marriage or civil partnership gender identity expression or realignment. If you require a medical or religious accommodation during the job application process please reach out to for support.This role requires regular in-office presence with a minimum of three days per week to engage and collaborate in in-person team interactions and meetings as required. Key Skills Marketing & Sales,Business Administration,Bid,Instrumentation & Control,HACCP Employment Type : Full Time Experience: years Vacancy: 1