Digital Marketing Coordinator at Elevate

ABOUT ELEVATE:Elevate is a full-service consulting firm that inspires high-performing organizations to find their limits and push past them. With expertise in brand consulting sales strategy data-driven insights and talent optimization Elevate gives its clients a competitive edge in the fight for peoples precious time and attention. Established in 2018 Elevate set out to help sports teams and leagues spark innovation and drive the years since the world of sports has transformed today standing at the convergence of media entertainment and consumer brands with Elevate supporting some of the worlds most ambitious businesses across these sectors. Elevates proprietary technology data sources and software products combined with our thoughtful insights and people-centric approach give clients a 360-degree view of their customers underpinning intelligent decision-making on marketing spend growth strategy and more.Our team of 400 employees spans the globe with in 20 locations worldwide. We value recruiting diverse individuals to our team to bring new perspectives to our company and look forward to learning more about you in the recruitment process. To learn more and see what weve been up to follow Elevate on X LinkedIn and Instagram.ROLE OVERVIEWElevate is seeking a Digital Marketing Coordinator to lead our daily operations for ticketed sports atUCLA. This individual will be fundamental in sales enablement and prospect growth and be responsible formonitoring key performance indicators (KPIs) analyzing sales data and identifying trends to inform strategicdecisions.The core responsibilities include all efforts related to digital marketing including email management andstrategy data collection and digital advertising engagement innovative partnerships and attendance-drivingtactics in order to generate revenue and sell tickets.The Digital Marketing Coordinator will receive direct exposure to and support from the Elevate BIteam. The ideal candidate is an analytical team player and great communicator who is versed in digitalmarketing and ecommerce platforms.RESPONSIBILITIES:Digital Marketing & AdvertisingPlan implement and optimize digital marketing campaigns across various platforms including email paid social media display advertising search and video to amplify awareness and conversion.Manage and update marketing-related web content including ticketing pages on ensuring accuracy and consistency in messaging.Implement a comprehensive digital marketing and branding strategy for UCLA Athletics focused on revenue generation through increased attendance ticket sales donations and ancillary income.Create and moderate a lead generation program that encompasses online sweepstakes website forms and onsite data collection. Organize and load contact data into the CRM system for use in sales initiatives.Oversee email marketing efforts including creative production segmentation analytics review and scheduling.Identify analyze recommend and implement long-range goals and strategies related to marketing sales and advertising.Maintain regular communication with team staff and affiliated departmental staff members in formulating cross-functional advertising and branding plans to deliver results to meet the Departments goals and objectives. Including collaboration with the Marketing and Creative Content teams to ensure adherence to the UCLA Athletics brand identityMonitor and manage marketing budgets for assigned projects ensuring alignment with department priorities.Email MarketingDevelop create and distribute strategic email communications including the weekly This Week in Athletics newsletter monthly football and mens basketball season ticket holder updates and targeted promotional campaigns supporting ticket sales for all ticketed sports.Maintain departmental email calendar in coordination with all creative content distribution and external messaging.Monitor and report on email campaign performance providing data-driven insights research and recommendations to enhance future communications and automation strategies.Manage automated email workflows executing campaigns through the marketing ESP and collaborating with internal stakeholders to refine messaging based on performance metrics and audience behaviorFacilitate partner emails and advertising inclusion in accordance with established agreements such as JMIS the Rose Bowl Big Ten Conference and campus related entitiesMarket ResearchAnalyze previous sales data demographic audience and consumer behavior from marketing sales and advertising plans and provide innovative initiatives to generate revenue from industry trends.Assist marketing staff with creating and presenting research reports projected revenue reports and year-end reviewsQUALIFICATIONS:The qualifications listed below represent the credentials necessary to perform the essential functions of thisposition. To be successful in this position the ideal candidate will be able to perform each essential duty orpossess the skills necessary to learn and implement them. Reasonable accommodations may be made toenable individuals with disabilities to perform the essential functions.Education and/or ExperienceBachelors degree or equivalent experience requiredMinimum 2 years work experience in a digital marketing or ecommerce role is preferredRelevant experience with marketing and digital commerce platforms such as EloquaRelevant understanding of NCAA and Big Ten Conference bylaws is a plusFamiliarity with CRM systems & processes is a plusComputer proficiency in Salesforce Microsoft Word Excel PowerPoint and Outlook HTMLAdobe PhotoshopKnowledge/Skills/AbilitiesMust be coachable and possess a growth mindset in a fast-paced environment and changinglandscapeIdeal candidate will be self-motivated team and career oriented.Must have ability to maintain professional behavior and appearance at all timesMust have a strong sense of self-awareness and emotional intelligence strong interpersonal conflict resolution and problem-solving skills.Must be able to work independently and multi-task.Must possess strong communication skills; be comfortable with engaging in a variety of different communicative modes (verbal non-verbal and written) and being attuned to others through strong active listening skills.Able to learn and be multi-dimensional based on where the needs are.Goal oriented whether that is around driving revenue providing service or helping daily operations.Be able to identify problems their sources and their potential solutions while continuing to successfully conduct day-to-day operations without interruptions.Capable of maintaining discretion and confidentiality with sensitive information as neededCertificationsNone requiredWORKIJNG CONDITIONSWorking EnvironmentThe incumbent primarily works in an office environment however is expected to attendadditional athletic event(s) and/or department events as scheduled throughout the year.Physical DemandsThis position requires the ability to lift up to 20 poundsTravel RequirementsThis position may require a limited amount of travel on rare occasionsPOSITION AND BENEFIT DETAILS:Anticipated Salary $60000 Commission/ Bonus structureFull Time Non- ExemptMedical Dental Vision Life Short-Term & Long-Term Disability Insurance FSA HSA and more401k Employer Match after meeting eligibility requirements14 Paid HolidaysUnlimited PTOThis is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range and the range may be modified in the future. This range is only applicable for jobs to be performed in Los Angeles CA. An employees pay position within the salary range will be based on several factors including but limited to relevant education qualifications certifications experience skills seniority geographic location performance shift travel requirements sales or revenue-based metrics any collective bargaining agreements and business or organizational needs.This position is open to all qualified candidates. If you need assistance or an accommodation due to a disability in connection with the application process you may contact us at emailprotectedWe are proud to be an equal opportunity/veterans/disabled/ LGBT employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment is decided based on qualifications merit and business need without regard to race color religion gender sexual orientation national origin disability status protected veteran status genetic information or any other characteristic protected by applicable law.Required Experience:IC Key Skills Civil,Anti Money Laundering,Intelligence,Hospitality,Administrative Services Employment Type : Full Time Experience: years Vacancy: 1