Director, Media Strategy at Brainlabs

We are Brainlabs the High-Performance media agency on a mission to become the worlds biggest and best independent media agency. We plan and buy media that delivers profitable and sustained business impact. And whats our formula Superteams of Brainlabbers fueled by data and enabled by technology.Brainlabs has always been a culture-first fact from the very beginnings of the agency a set of shared principles philosophies and values was documented in The Brainlabs Handbook helping us create our unique culture.As with everything here we always seek to adapt and improve so The Brainlabs Handbook has been fine-tuned to become The Brainlabs Culture Code.This Culture Code consists of 12 codes that talk to what it means to be a Brainlabber. Its a joint commitment to continuous development and creating a company that we can all be proud of where Brainlabbers can turn up to do great work make great friends and win together.You can read The Brainlabs Culture Code in full here.Role type: Full-timeTeam: Strategy & PlanningReporting to: Managing Partner Strategy & PlanningLocation: New York City New YorkWork Authorization: Must be eligible to work in the United States.Whats the roleWe are seeking an experienced Director of Strategy to join our digital-first agency. The ideal candidate will be a data-driven and creative strategic thinker who can develop and execute innovative integrated media strategies that drive measurable business results for our clients. Were looking for a curious collaborative and innovative storyteller who can dive into a clients business and uncover the consumer-centric white space for a brand to own.What you doStrategic Planning & LeadershipResponsible for understanding clients business objectives to provide strategic leadership and guidanceResponsible for finding mining and translating data into larger insights and provocations whether that be from business analysis and analytics or consumer researchResponsible for uncovering consumer problems and/or opportunities that open up white space for a brand to strategically ownDevelop data-backed communication strategies that activate consumer insights drive innovation for clients and provide clear roles of media that align to our core media objectivesPartner with planning and channel-leads throughout the plan build ensuring the strategy and objectives are tied to the recommendationActing as the champion of the story owning the deck and ensuring our collective output is simple and clear both visually and in narrativeCollaborating with the data and measurement teams to ensure we are building audience and measurement strategies that align back to our clients objectives and strategic visionDrive innovation in media planning approaches incorporating the latest industry trends and best practicesResponsible for presenting strategic media recommendations to senior client stakeholdersLead client meetings and workshops to align on objectives and approach for cross-channel planResponsible for partnering with account leaderships to bring proactive thought leadership to the businessProvide support with special projects and initiatives within the strategy group including new businessProvide guidance and insight about strategy practices to the wider team and departmentsClient LeadershipWork with clients to identify business problems and challengesBecome an authority on the clients business and their categoryBuild and maintain strong client relationships serving as a the day-to-day trusted advisor on media strategyProvide insight and perspective on the clients strategic directionProvide proactive thought leadership on the clients businessWho you areRequired Qualifications6 years of experience in media with significant experience in strategy and digital mediaExperience & demonstrated expertise in the Finance industryExperience working on large-scale full-funnel clients with at least $75M a year in media spendProven track record of developing and executing successful full-funnel cross-channel media strategiesDeep understanding of the the media landscape including programmatic social search and emerging channelsExperience with audience planning and segmentation including audience tools (GWI MRI YouGov Google Insights etc.)Deep understanding of media methodology including brand building principles and performance marketingProven experience taking complex plans and building easy-to-understand deck presentationsProven achievement on a clients business or at the agency-levelStrong presentation and communication abilitiesDirect management experience of at least 2 peopleDesired Skills & ExperienceStrong understanding of media measurement including digital metrics traditional media metrics and attribution modelingExperience with marketing technology platforms (DSPs DMPs attribution tools)Knowledge of marketing mix modeling and multi-touch attributionExperience with advanced analytics and data visualization toolsExperience working on local/regional clients and/or global clients#LI-MM1Current position range$125000$195000 USDWhat happens nextWe know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age disability sex gender reassignment sexual orientation pregnancy and maternity race religion or belief and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process please let us know!Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.Required Experience:Director Key Skills Business Development,Marketing,Pricing,Analysis Skills,Research Experience,Project Management,Research & Development,Strategic Planning,Financial Modeling,Leadership Experience,Management Consulting,Analytics Employment Type : Full Time Experience: years Vacancy: 1