Director of Digital Content, Marketing and Loyalty Immediate Opening at Jerry's Enterprises Inc.

Jerry’s Enterprises, Inc. has an outstanding opportunity for a Director of Digital Content, Marketing and Loyalty leader. The Director of Digital Content, Marketing and Loyalty will lead the strategy and execution of our digital ecosystem to drive brand engagement, customer acquisition, conversion and long-term loyalty. This role is responsible for shaping a cohesive, data-driven digital approach across content, performance marketing, and loyalty programs – ensuring a consistent and customer-centric experience across all owned and paid channels. *This is NOT a remote position*

Reports To: Vice President of Operations – Jerry’s Foods

Location: Corporate Office - Edina, MN

Classification: Full Time Exempt

Rate of pay: $110,000 - $150,000 / year, based on experience

Hours: Monday – Friday with occasional weekend work required

Jerry’s work perks:

Health / Vision / Dental Insurance

Paid Time Off

401K + match

Store Discount

Hybrid work schedule

Discretionary bonus

Monthly phone stipend

Qualifications:

Proven experience leading digital content, performance marketing, and loyalty initiatives at scale

Demonstrated success managing teams, budgets, and complex, cross-functional programs

Experience with CRM (Customer Relationship Management), marketing automation, CMS (Content Management System), and analytics platforms

Strong critical thinking and data analysis skills

Strong process improvement skills

Proven partnering skills

Key responsibilities:

Define and lead the digital content strategy across web, email, mobile, social and emerging channels

Oversee content planning, creation, governance, and optimization to ensure brand consistency and quality

Lead digital marketing strategy including paid media, SEO/SEM, email marketing and social platforms

Oversee and evolve customer loyalty strategies and programs that drive retention, repeat purchase and value

Serve as a strategic partner to cross-functional stakeholders, aligning digital initiatives with broader enterprise priorities

Our ideal candidate has:

A bachelor’s degree in marketing, business communications or related field

A minimum of 5+ years of progressive experience in digital marketing, content strategy, and/or customer engagement

Experience driving personalization and customer lifecycle marketing

A background in e-commerce, subscription, or data-driven consumer businesses

Must be able to perform duties with or without reasonable accommodation

Work Environment

This positionoperatesin a professional office environment.

Most work is performed in atemperature controlledoffice environment.

Incumbentmay sit forlongperiodsof timeat desk or computer terminal.

Incumbentmay use calculators, keyboards, telephone, mobile phone, and other office equipment in the course of normalworkday.

Stooping, bending,twistingand reaching may berequiredin completion of job duties.

Director of Digital Content, Marketing and Loyalty Immediate Opening at Jerry's Enterprises Inc.

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