Link copied to clipboard!
Back to Jobs
Field Marketing Manager (East) at Olipop
Olipop
Orlando, FL
Administration
Posted 0 days ago
Job Description
ABOUT OLIPOPAt OLIPOP were on a mission to positively impact consumer health at scale. And were doing it through something simple: soda. But not just any soda a new kind of soda: one thats delicious refreshing and actually good for you.This mission is deeply personal for our CEO Co-Founder and Formulator Ben Goodwin. Like many of us Ben grew up consuming the Standard American Diet: lots of soda and processed foods that prioritized convenience over nutrition. But at 14 he took his health into his own hands. After making significant changes to his nutrition and exercise he lost 50 pounds and saw a transformation in his energy mood and emotional clarity.Those changes sparked a deep curiosity about the connection between nutrition and health. Ben became a relentless student of the gut microbiome and the ways it supports overall wellness. The more he discovered the more passionate he became about finding credible science-backed ways to make consumer health accessible to everyone.The mission was clear. The vehicle Less so. After exploring the possibilities Ben landed on an unexpected yet familiar choice: soda. It was something he loved as a kid and he knew millions shared that same nostalgia. But this wouldnt be just any soda. With most Americans falling short on daily fiber Ben set out to create a version with more fiber and less sugar one that was perfectly balanced. The result A deliciously refreshing soda with 6 to 9 grams of fiber and 2 to 5 grams of sugar delivering science-backed benefits without sacrificing the classic taste people crave.In 2018 the first OLIPOP cans hit the shelves bringing Bens vision to life with a functional soda that anyone could enjoy. And by reimagining soda were also reshaping culture. That means creating products that support health for all and building a business grounded in humanistic values: empathy integrity and a belief in better for everyone. From the ingredients we source to the culture we foster were committed to proving that business (and beverage!) can be a force for good and that soda has the power to bring people together.So join us and lets write a new American soda story together. One we can all feel good about. One OLIPOP at a time.ABOUT THE ROLEAs a Field Marketing Manager you will be the face of OLIPOP in your region driving grassroots awareness and trial through local guerrilla marketing efforts event activations and in-store sampling programs. This role requires a dynamic entrepreneurial mindset and strong leadership skills to supervise a team of Brand Ambassadors and execute high-impact marketing initiatives that connect national strategy with local execution.Required: Candidate resides within 1 hour ofOrlando FL (Orlando Metro area).This role requires a strong local presence with an average of 4 days per week committed to in-market activities in these regions.RESPONSIBILITIESLocal Marketing & SamplingPlan and execute guerrilla sampling programs to drive brand awareness and trial.Build relationships with local businesses influencers and event organizers to maximize impact.Adapt national marketing campaigns for local audiences.Event Activation & SponsorshipsCoordinate OLIPOP presence at major events (e.g. festivals marathons trade shows).Negotiate sponsorships and evaluate strategic fit for eventsconsider frequency ROI and unique consumer segments to ensure differentiation and maximize impact.Manage logistics: permits staffing product delivery and on-site setup (including tents and equipment).Brand Ambassador Team ManagementRecruit train and oversee part-time Brand Ambassadors.Ensure compliance with brand guidelines and sampling protocols.Track ambassador hours performance and KPIs.Cross-Functional CollaborationPartner with Sales on account activations blitzes and merchandising.Work closely with Marketing to report on localized campaigns and consumer insights.Budget & ReportingTrack budgets for sampling and events; report on performance metrics.Identify creative opportunities to reach new consumer profiles.QUALIFICATIONS5 years in field marketing and sales event marketing and brand ambassador management (beverage experience preferred).Strong organizational skills; ability to manage multiple projects.Proven ability to work independently in a fast-paced remote environment.Excellent interpersonal and communication skills.Proficiency in KPI tracking and reporting.Clean driving record; background check required for leased vehicle use.Creative and resourceful in identifying local marketing opportunities.Results-driven with a proactive problem-solving mindset.Travel & Physical RequirementsFrequent travel within region; occasional overnight stays (approx. 6 nights/month).Comfortable working nights weekends and holidays for events.Ability to lift and transport event materials (up to 50 lbs).REPORTS TO:Director Field MarketingCOMPENSATION:$95000-$120000 base salary bonusHOW WE WORKWe may be fully remote but were anything but disconnected. OLIPOP has grown from a few passionate people around a table to a nationwide team and weve done it without losing our collaborative spirit or sense of purpose.Connection here is intentional. From cross-functional projects and IRL offsites to thoughtful Slack threads and spontaneous gifs we make the effort to stay close even across time zones. Sure we move quickly but we lead with trust transparency and a shared commitment to doing work that matters.We value thoughtful debate. We give feedback with care and receive it with curiosity knowing that real growth both personal and collective comes from listening as much as leading. Because at OLIPOP its not just about getting things done. Its about growing together staying true to what matters and building something with lasting impact.WHAT WE VALUEAt OLIPOP our values arent just posters on a wall. They shape how we show up: for each other for our customers and for the mission were chasing together.Mission Connectivity: Everything we do ladders up to our shared goal: supporting human health. Whether launching a new flavor or conducting clinical research the mission stays front and center.Indomitable Spirit: When things get messy we get inventive. We stay curious adapt quickly and find the path forward most likely with a dedicated Slack thread and a beautifully overbuilt deck.Lead at Every Level: Leadership isnt about titles its about ownership. We speak up follow through and lift each other up. If youve got ideas and initiative youve got influence.Courageous Humility: Were confident in what we bring and curious about what we dont know (yet). We give feedback with care take it with grace and know that real growth takes both.WHAT WERE LOOKING FORSuccess at OLIPOP doesnt come from checking boxes; it comes from living our values staying curious and finding energy in both the pace and the purpose. Were building something big and were looking for people who:Think big move fast and take thoughtful risksThrive in a high-performance feedback-rich environmentValue real human connection and honest collaborationAre fired up by building something new and making it better every dayStartup life at OLIPOP is equally fun and fast-paced. If youre energized by a dynamic environment eager to grow and excited to help shape something meaningful from the inside out OLIPOP is a one-of-a-kind ride.We are committed to providing reasonable accommodations to qualified individuals with disabilities or other needs during the application process and employment. To request an accommodation please contact The People Team at We are proud to be an Equal Opportunity Employer. OLIPOP will consider all qualified applicants without regard to race religion gender (including pregnancy and gender identity) national origin political affiliation sexual orientation marital status disability genetic information age veteran status or any other characteristics protected by law.Submission of Application MaterialsApplicants are required to submit only the materials specifically requested as part of the application do not include any unsolicited materials as theywill not be reviewed or considered.Unsolicited materials may include but are not limited to:Marketing or promotional conceptsBusiness ideas or strategiesPhotographs videos or other mediaPresentations designs or other creative contentBy submitting any materials beyond those explicitly requested you agree that:You are voluntarily providing such materials;You irrevocably assign all rights title and interest in and to those materials to Olipop Inc.; andOlipop Inc. may use reproduce modify distribute or otherwise exploit such materials for any purpose anywhere in the world without restriction or compensation.Required Experience:Manager Key Skills Time Management,Construction Experience,Managed Care,Management Experience,Microsoft Outlook,Utilization Management,Case Management,Pediatrics Experience,Salesforce,Relationship Management,Leadership Experience,Supervising Experience Employment Type : Full Time Experience: years Vacancy: 1 Monthly Salary Salary: 95000 - 120000
Resume Suggestions
Highlight relevant experience and skills that match the job requirements to demonstrate your qualifications.
Quantify your achievements with specific metrics and results whenever possible to show impact.
Emphasize your proficiency in relevant technologies and tools mentioned in the job description.
Showcase your communication and collaboration skills through examples of successful projects and teamwork.