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Lead, Integrated Media Marketplace & Capabilities Asia Pacific Latin America (APLA) at Nike
Nike
Beaverton, OR
Administration
Posted 0 days ago
Job Description
This position is based at our awe-inspiring campus in Beaverton Oregon.WHO YOULL WORK WITHAPLA (Asia Pacific & Latin America) is one of Nikes most vibrant and culturally rich geographies. It spans fast-growing markets across Asia-Pacific India and Latin America each with unique consumer behaviors digital ecosystems and cultural touchpoints. This diversity makes APLA a powerhouse for innovation and storytelling where local relevance meets global brand vision. APLA is Nikes Edge.Media in APLA is integrated agile and deeply localized designed to connect with consumers in meaningful ways across multiple territories. As part of the APLA Brand Marketing organization our team works cross-functionally to activate Marketing programs that help propel the Brand and the Business into the future. Media execution in APLA thrives on partnerships between Geo Territory and Global teams cross-functionally with Brand Creative Digital Marketing Retail and our Direct Business teams.You will report to the Senior Director Integrated Media and partner with our Nike Territory Media teams Media agencies at Geo and Territory Media partners Nike Tech and our Global organization to push the boundaries of whats possible against an Always On and Marketplace first offense.WHO WE ARE LOOKING FORWe are seeking a seasoned marketing Media to join our team in a pivotal highly cross-functional roll. The ideal candidate is passionate about advertising technology and has considerable experience working across digital and retail teams technical teams media experts and ad partners to improve the journeys that enables us to successfully activate a connected plan. They thrive working and prioritizing multiple projects simultaneously in a matrixed organization while bringing all key stakeholders along for the ride.Team fit is crucial. We are looking for a curious self-starter and a willing teammate who takes pride in ownership and wants to continuously drive for better. You are the team-sports type and thrive maximizing the output of the whole team not just the individual.WHAT YOU BRINGBachelors degree in Marketing or related field; will accept any suitable combination of education experience and training6 years experience in media advertising with a focus on activation experimentation and omni-channel tacticsKnowledgeable in ad technology data backbones clean rooms measurement CDP digital product etc.Ability to navigate matrix organizations and influence teamsStrong analytical skills & comfort with getting your hands dirty diving deep into the projects alongside Digital Marketing Retail Marketing and Ad Tech professionalsDetail-oriented with strong project management skills with the ability to prioritize and manage multiple tasks simultaneously.Excellent written and verbal communication skills including building persuasive presentations to advocate for advancement in the media spaceProven track record of working highly-collaboratively and cross-functionally including with various marketing subject areas data and technical teamsGreat teammate - positive mentality. Ability to rapidly learn new thingsAbility to travel approximately 10% of the timeWHAT YOULL WORK ONYou will be responsible for working across our Paid Media and adjacent teams to ensure we are connecting our strategies and tactics across Brand x Sport x Product with our 365 & Always On x Consumer Moments that sit horizontal across our Owned ecosystem (Nike Direct x Retail) maximizing the use of technology and data to steer and optimize our multi-million dollar media programs. You will partner heavily with the Geo Sport Media teams Geo Digital Marketing and Retail Marketing teams local Territory Media teams Global Media teams to drive connection and seamless journeysResponsibilities include:Partner deeply with our media agencies to develop and execute integrated media strategies and frameworks across APLA geo to align with Brand x Business prioritiesLeads our Always On/365 & Consumer moments offense in partnership with Business teamsCollaborate with Sport IM Leads to connect seasonal journeys across Product Impact x MarketplaceCollaborate with Digital Marketing Owned & Retail to drive opportunities for integrationManage test & learn and experimentation roadmaps for Territory executionLead Martech/Adtech capabilities in partnership with Geo Media agencyWorks closely with Global Data & AdTech Global Tech for PMT initiativesPartner with Territories on tech roadmap and implementation (Data Foundation automation CAPI Clean Rooms Taxonomy Ad serving Web/App Parity etc.)Staying current with and share industry trends and best practices and continuously refining strategies tools methods and privacy evolutionsWe offer a number of accommodations to complete our interview process including screen readers sign language interpreters accessible and single location for in-person interviews closed captioning and other reasonable modifications as needed. If you discover as you navigate our application process that you need assistance or an accommodation due to a disability please complete the Candidate Accommodation Request Form. Key Skills CSS,ASP.NET,HSSE,Informatica,JavaScript Employment Type : Full-Time Experience: years Vacancy: 1
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