Marketing Administrator at Horiba Instruments

The HORIBA Group of worldwide companies provides an extensive array of instruments and systems for applications ranging from automotive R&D process and environmental monitoring in-vitro medical diagnostics semiconductor manufacturing and metrology to a broad range of scientific R&D and QC measurements. Proven quality and trustworthy performance have established widespread confidence in the HORIBA Brand.Inspired by our unique motto JOY and FUN we focus on social responsibilities by building state-of-the-art products for scientific advancement; especially for protecting health safety and the environment. HORIBARIANs the HORIBA employees all over the world look forward to working with additional creative and entrepreneurial self-starters.HORIBA Automotive a business segment within the HORIBA Group has developed global leadership in the fields of battery fuel cell and electrolyzer test stands data management solutions driveline test systems engine test systems brake test systems wind tunnel balances emissions test systems and test facility addition to its product-based applications it offers a comprehensive suite of vehicle engineering validation and certification services. HORIBA Automotive is able to offer its customers complete solutions with full turnkey capability for all industries using electric motors internal combustion engines and turbines. These include the automotive heavy-duty off-road consumer goods marine defense aerospace and rail sectors.HORIBA is looking for a Marketing Administrator to turn complex technical ideas into compelling stories for our Mobility Field in North this role youll craft high-quality content support major industry events and help strengthen both our customer-facing and internal communications.This is an ideal opportunity for a creative organized communicator who enjoys learning about advanced technologies managing multiple projects and driving measurable marketing impact.ESSENTIAL FUNCTIONS:Marketing & Technical CommunicationsTranslate technical product and application information into clear concise messaging for a variety of channels.Write and edit content for email campaigns advertising press releases social media case studies product sheets and video scripts.Manage the content calendar in collaboration with sales and product teams to ensure alignment with new product launches and key market topics.Track and evaluate performance metrics.Event Planning & ExecutionLead the coordination of industry conferences tradeshows and customer events across North Americafrom planning through onsite execution.Partner with internal teams to ensure a cohesive and consistent brand presence.Internal CommunicationsSupport internal communication initiatives including the monthly employee newsletter and HR-driven messaging.Collaborate with HR and department managers to ensure consistent and engaging internal content.Project ManagementOwn timelines follow-up and cross-functional coordination to keep marketing projects on track.Work with subject matter experts to gather and organize technical information efficiently.SKILLS AND KNOWLEDGE:Requirements: BA/BS in Marketing Communications Journalism Business English or a related field.3 years of hands-on experience in content creation for multiple formats.Strong ability to digest technical information and translate it into effective marketing messages.Familiarity with Salesforce Pardot or similar marketing automation tools.Experience coordinating events and managing multiple projects simultaneously.Excellent writing organization and communication skills with strong attention to detail.Comfortable working both independently and collaboratively.Working knowledge of Microsoft Office and Adobe tools (Illustrator or InDesign preferred).Use of or Interest in using AI tools to enhance marketing effectiveness.If you are an individual with a disability and need an accommodation during the application/hiring process please email or call (734) 213.6555for assistance. HORIBA will provide reasonable accommodation upon request to support individuals with disabilities to be able to participate in the hiring process. HORIBA is committed to making our workplace accessible for individuals with disabilities.Required Experience:Unclear Seniority Key Skills Marketing,Pardot,FileMaker,MailChimp,Microsoft Publisher,Salesforce Marketing Cloud,InfusionSoft,Salesforce,Social Media Management,Administrative Experience,Sales Support,Adobe Indesign Employment Type : Full-Time Experience: years Vacancy: 1 Yearly Salary Salary: 64000 - 80000