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WGBH

Marketing Assistant at WGBH

WGBH New Boston, NH

Job Description

GBH enriches peoples lives through programs and services that educate inspire and entertain fostering citizenship and culture the joy of learning and the power of diverse perspectives.At GBH we believe in the advantages of coming together to build community mentor and learn from colleagues and connect more deeply with our mission. As a result the majority of our staff are hybrid and work both from home and onsite. Our current hybrid approach requires staff to work onsite a minimum of two days each week every Tuesday and one other day to be determined by their business unit. Hybrid staff are also welcome to come in additional days each week or may be asked to come in on other days by their manager.DEPARTMENT OVERVIEWWinner of 83 Primetime Emmys and 20 Peabody Awards MASTERPIECE has been essential Sunday night viewing for millions of fans for over 50 years. Susanne Simpson is the Head of Scripted Content and Executive Producer. Series funding for MASTERPIECE is provided by Viking Cruises Raymond James The MASTERPIECE Trust and public television viewers. Produced for PBS by GBH Boston MASTERPIECE is known for hits such as All Creatures Great and Small Sherlock Downton Abbey and Wolf Hall and beloved classics such as Upstairs Downstairs Prime Suspect The Forsyte Saga and Poldark. For more information please visit and follow us on social media @masterpiecepbs.JOB OVERVIEWThe Marketing Assistant will be a member of the MASTERPIECE team working specifically with the four-person National Marketing team to support a broad range of PR and social media activities including program publicity events organizing media clips management of deliverables etc.RESPONSIBILITIESPress Monitoring & ReportingOversee press clips reporting to track MASTERPIECE and industry coverage.Using the Agility platform maintain and update weekly press clip reports including show-specific coverage and notable pickups stored on the shared team server.Distribute weekly press updates to the internal team.Share timely press highlights with the MASTERPIECE team and relevant stakeholders.Provide program-specific press clips to UK producers distributors PBS and other partners.Monitor media coverage and industry trends including publicity and social media developments.Compile press metrics for Buzz Reports and Year-End Reports.Event & Travel SupportCoordinate and book all aspects of talent travel logistics (cars flights hotels) ensuring smooth execution and troubleshooting as needed.Create and manage detailed talent itineraries for events and press tours.Prepare and deliver welcome notes and gifts for talent upon arrival.Track media appearances and send timely alerts to the team during press tours.Social Media SupportAssist in monitoring social media communities and scheduling/posting content as needed.Download and organize weekly social media calendars.Conduct monthly audits of social media pages to identify trends successes and areas for improvement.Administrative SupportSend weekly press screening activity updatesAssist and facilitate scheduling team meeting invites including help put together any presentations and coordinating any audiovisual needsTake notes for NM team on all calls to be circulated after conclusion of meetingsCoordinate shipment of promotional and swag materials as well as assist in all mailingsGet mail order snacks supplies and perform other administrative tasks for the office as neededRegularly audit screening platforms and server storage for the teamWork with cross-functional teams including National Marketing Digital Post-production and LegalSKILL SETAbility to track and interpret press coverage industry trends and social media activity.Experience using media monitoring platforms (e.g. Agility) and compiling reports.Strong organizational skills to manage logistics for talent appearances including travel and scheduling.Attention to detail and problem-solving skills for handling last-minute changes or issues.Clear and professional communication with internal teams external partners and talent.Ability to tailor messaging and updates for different audiences (e.g. PBS UK producers distributors).Familiarity with social media platforms and tools for scheduling posting and community monitoring.Analytical mindset to audit performance and identify engagement trends.Proven ability to manage multiple tasks and deadlines simultaneously.Experience maintaining organized records and shared documentation for team access.EDUCATION AND EXPERIENCEBachelors Degree or equivalent work experience required. 1-3 years experience required. JOB SPECIFICSStaff positionHybrid positionLOCATION1 Guest Street Boston MA 02135Thispositionis located in Boston MA and requires on-site presence.Salary Range$50820 - $66975Compensation offered within this range is determined by skills experience and internal pay equity.GBH is an equal opportunity employer. The community and audience we serve are diverse and we wish to foster that diversity in our workplace. Toward that end GBH does not discriminate against individuals in hiring employment or promotion based on race religion color sex/gender gender identity and gender expression age marital status national origin sexual orientation citizenship disability veteran or military status political belief pregnancy genetic information or any other characteristic protected by law.Application Process AssistanceGBH will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate an accommodation request contact the Human Resource department by sending an email toor by calling . Key Skills Marketing,Google Docs,MailChimp,Adobe Creative Suite,Constant Contact,Microsoft Powerpoint,Market Research,Adobe Photoshop,Social Media Management,Adobe Illustrator,Wordpress,Adobe Indesign Employment Type : Full-Time Experience: years Vacancy: 1 Monthly Salary Salary: 50820 - 66975

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