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Thrivent

Marketing Automation Manager Asset Management at Thrivent

Thrivent Minneapolis, MN

Job Description

We exist to help people achieve financial clarity. At Thrivent we believe money is a tool not a goal. Driven by a higher purpose at our core we are committed to providing financial advice investments insurance banking and generosity programs to help people make the most of all theyve been given. At our core we are a membership-owned fraternal organization as well as a holistic financial services organization dedicated to serving the unique needs of our clients. We focus on their goals and priorities guiding them toward financial choices that will help them live the life they want todayand tomorrow.Job SummaryThe Marketing Automation Manager is a people manager responsible for leading the planning and execution of complex data-driven marketing and sales enablement campaigns leveraging technology including Adobe Marketo and Salesforce. This role builds on advanced campaign execution expertise and requires team leadership strategic thinking strong cross-functional collaboration and deep platform knowledge. This position supports the continued evolution of Thrivent Asset Managements (TAM) omni-channel marketing capabilities. Job Responsibilities and Duties Translate marketing and lifecycle strategies into omni-channel campaign executions using Adobe Marketo and Salesforcetechnology.Manage ateamtodelivermarketing campaign workfocused on email and sales enablement. Ownemployee reviews coaching anddevelopment plans.Develop andoptimizesales enablement strategies including sales email andwebinarcapabilities.Lead the end-to-end executionwith this team forcomplex multi-step journeys from requirements gathering through deployment QA performancereportingand optimization.Apply advanced understanding of Adobe MarketoSalesforceand CRM data to drive targeting personalization and campaign triggers in partnership with Analytics and Lead Automation counterparts.Manage the implementation and enhancement ofTAMMarketing campaignprograms ensuringemail& collateraltemplate usability compliance and brand alignment.Define and execute QA and testing strategies for complex campaigns; analyze performance andidentifyopportunities for improvement.Develop andmaintainscalable frameworkstemplatesand audience strategies to support efficient compliant marketing execution.Serve as a subject matter expert in marketing automation best practices advising on strategy compliancescalabilityand platform governance.Job Qualifications Required:Bachelors degree in marketing or related field.5 years of experienceinmarketing integrated planningor marketing automation.2 years of experiencemanaging a team.Adobe Marketoexperience.Experience partneringwith engineers and technical stakeholders to align marketing automation requirements with platform capabilities.Experience with Agile marketing practices.Experience in management of prospecting and subscription email programs.Preferred:Experience ininvestmentsfinancialor other regulatedindustry.Adobe Marketocertification.Salesforce certification.Sales enablement email program experience.Additional InformationThis position requires you to work on-site in Minneapolis MN a minimum of three days a week (currently Monday Tuesday and Wednesday). Pay TransparencyThrivents long-term growth depends on attracting rewarding and retaining people who are committed to helping others thrive with purpose. We accomplish this by offering a wide variety of market competitive compensation programs to attract reward and retain top talent. The applicable salary or hourly wage range for this full-time role is $120467.00 - $162984.00 per year which factors in various geographic regions. The base pay actually offered will be determined by a variety of factors including but not limited to location relevant experience skills and knowledge business needs market demand and other factors Thrivent deems important.Thrivent is unique in our commitment to helping people to be wise with money and live balanced and generous lives. That extends to our benefits.The following benefits may be offered: various bonuses (including for example annual or long-term incentives); medical dental and vision insurance; health savings account; flexible spending account; 401k; pension; life and accidental death and dismemberment insurance; disability insurance; supplemental protection insurance; 20 days of Paid Time Off each year; Sick and Safe Time; 10 paid company holidays; Volunteer Time Off; paid parental leave; EAP; well-being benefits and other employee benefits. Eligibility for receipt of these benefits is subject to the applicable plan/policy documents. Thrivents plans/policies are subject to change at any time at Thrivents discretion.Thrivent provides Equal Employment Opportunity (EEO) without regard to race religion color sex gender identity sexual orientation pregnancy national origin age disability marital status citizenship status military or veteran status genetic information or any other status protected by applicable local state or federal law. This policy applies to all employees and job applicants.Thrivent is committed to providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation please let us know by sending an email toor calland request Human Resources.Required Experience:Manager Key Skills Hp Unix,Automation,Bar Management,Automation Testing,Electrical & Automation Employment Type : Full-Time Experience: years Vacancy: 1 Yearly Salary Salary: 120467 - 162984

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