Marketing & Events Manager at Meubles Foliot - Foliot Furniture

Join Our Team at Foliot Furniture!

At Foliot Furniture, we're more than just a leading manufacturer-we're a team of innovators, problem-solvers, and hard workers. We are an international company with 3 locations (Saint-Jérôme, Las Vegas and Mirabel). Known for our commitment to quality, efficiency, and sustainability, we take pride in designing and building exceptional furniture while fostering a workplace where employees thrive.

We're currently looking for a Marketing & Events Manager to help keep our advanced manufacturing operations running smoothly. If you enjoy troubleshooting, problem-solving, and working with cutting-edge equipment, this is the opportunity for you!

What You'll Do

The Marketing & Events Manager is responsible for designing, leading, and optimizing integrated marketing and event strategies that directly support the company's growth, strengthen the brand, and generate measurable value for sales teams across all markets.

This key role acts as a strategic lever, bridging business vision with concrete marketing execution, with a strong focus on performance, ROI, and customer experience.

• Define and execute the marketing and events strategy in support of growth, brand positioning, and market share objectives.
• Contribute to annual strategic planning and identify new growth opportunities (markets, formats, partnerships).
• Lead the overall events strategy, including tradeshows, conferences, client experiences, and corporate events.
• Oversee end to end event planning and execution, ensuring high standards for quality, impact, and brand consistency.
• Establish KPIs, measure ROI, and ensure events drive brand awareness, opportunity generation, and customer experience.
• Manage marketing and events budgets, ensuring disciplined planning and optimal resource allocation.
• Produce post project analyses and data driven recommendations to continuously improve performance.
• Structure and optimize marketing and events processes (SOPs, tools, workflows) and ensure seamless cross functional collaboration.
• Oversee the showroom environment, ensuring it is consistently brand ready, well maintained, and aligned with current product positioning.
• Plan and manage client visits, tours, and on site experiences in collaboration with Sales, Product, and Leadership teams.
• Manage the inventory of product samples, including furniture pieces, components, and material swatches.
• Ensure accurate tracking, availability, maintenance, and timely rotation of samples based on product updates and priorities.
• Coordinate sample requests, preparation, logistics, and returns to support sales and marketing initiatives.
• Set clear, measurable objectives aligned with company strategy.
• Support skill development and foster a culture of excellence, innovation, and accountability.

What You Bring

• Strong communication and problem-solving skills.
• Ability to work independently or collaboratively in a fast-paced environment.
• Measurable contribution to business growth (leads, opportunities, brand awareness, event performance).
• ROI of marketing and event initiatives.
• Quality and consistency of brand experience.
• Team engagement, performance, and retention.
• Adherence to budgets, timelines, and quality standards.

Requirements

• University degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 8 to 10 years of relevant experience in strategic marketing and/or events, including management experience.
• Proven ability to drive growth, lead strategies, and deliver measurable results.
• Strong analytical skills, including performance and ROI analysis.
• Inspirational, results driven leadership style with a strong collaborative mindset.
• Excellent communication, planning, and decision making skills.
• Ability to thrive in a fast paced, demanding, and growing environment.
• English proficiency required

Why Join Foliot?

• Be Part of Something Bigger: Join a collaborative, inclusive team that values innovation, teamwork, and excellence in everything we do.
• Work with the Best: Gain hands-on experience with state-of-the-art technology in a modern, high-tech facility.
• Grow & Advance: Take advantage of career development programs, training, and mentorship designed to help you reach your full potential.
• Make an Impact: Work for a company that's committed to sustainability, safety, and employee success-because we believe our people are our greatest asset.
• Earn What You Deserve: Enjoy a competitive salary and comprehensive benefits package that supports your well-being.

Ready to take the next step? Apply today and become part of the Foliot Furniture team!

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