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The National Center for Construction Education

Marketing Specialist – Social Media & Brand Support at The National Center for Construction Education

The National Center for Construction Education Alachua, FL

Job Description

Full-timeDescriptionWere looking for a Marketing Specialist whos passionate about storytelling digital engagement and bringing ideas to life across social media and marketing campaigns.This role manages NCCERs social channels supports brand and awareness campaigns and collaborates with designers and content creators to connect our mission with audiences nationwide.If you love creating content that sparks conversation drives engagement and strengthens a brand with purposethis is your opportunity.Social Media (Primary Focus)Create schedule and manage posts across NCCERs social platforms (LinkedIn Facebook Instagram YouTube as well as X and TikTok in the future).Write copy and coordinate visuals that align with NCCERs brand voice and campaigns.Monitor engagement and conversations; build community among educators contractors and industry partners.Track performance share insights and recommend ways to improve reach and engagement.Marketing Campaign SupportAssist with cross-channel campaigns promoting NCCER programs credentials and partnerships.Help craft marketing copy for emails web pages and collateral.Coordinate event promotions webinars and campaign logistics.Maintain digital assets and ensure consistent brand messaging.Reporting & OptimizationSupport monthly performance reporting and KPI tracking for social media and digital campaigns.Use analytics to inform creative and strategic adjustments.RequirementsAssociate or bachelors degree in marketing or a related field24 years of professional experience in social media marketing or communications.Excellent writing and editing skills you know how to make content clear engaging and on-brand.Experience with tools such as HubSpot Adobe Creative Suite social media management platforms (SproutSocial Hootsuite or Buffer) Google Ads YouTube LinkedIn Campaign Manager Meta Ads Manager and Microsoft AdsStrong organization creativity and collaborative mindset.Passion for education workforce development or nonprofit missions.NCCER is an equal opportunity employer. No one shall be denied employment or opportunity based on race or color sex age national origin religion physical or mental disability veterans status marital status gender identity or sexual orientation. NCCER also provides reasonable accommodations to individuals with disabilities and bona fide religious beliefs provided that such accommodation does not constitute an undue hardship on the Company.Required Experience:IC Key Skills Marketing,Photography,Facebook Advertising,Hootsuite,Social Listening,SEO,Web Design,Adobe Photoshop,Social Media Management,Copywriting,Wordpress,Writing Skills Employment Type : Full-Time Experience: years Vacancy: 1

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