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Online Reputation Manager at First Command Financial Services
First Command Financial Services
Fort Worth, TX
Administration
Posted 0 days ago
Job Description
How will this role impact First CommandThe Online Reputation Manager is a key contributor to the companys efforts to create and maintain a favorable brand image. This individual will report directly to the Director Strategic Reputation Management and work closely with the Chief Marketing Officer Director Internal Communications and other senior leaders to build and strengthen the firms online reputation support broader efforts to address reputational challenges and identify and pursue opportunities to advance the First Command brand. This person should be a self-starter with the ability to work independently and on teams. As a highly effective and productive individual contributor the Online Reputation Manager should be able to multitask easily moving between strategic and tactical responsibilities. This person is expected to rapidly solve problems recognize potential issues and use independent judgment. Daily responsibilities include monitoring social media platforms and other online venues for feedback from clients employees Advisors and other key audiences. This individual will rely on strong writing and communication skills to create and disseminate messaging that helps showcase and bring attention to positive reviews as well as respond to and potentially neutralize negative reviews. This person will proactively seek out online opportunities to encourage positive online engagements and build the brand. Through these efforts the Online Reputation Manager will play an instrumental role in putting forward the companys best image in an increasingly online world.What will the employee do in this roleMonitor and manage social media platforms and other online venues (including but not limited to Glassdoor Indeed Google/Apple app store Google Business Profiles Yelp WalletHub TrustPilot and Better Business Bureau) and respond to feedback from clients employees Advisors and other key audiencesProvide insight to leadership through monthly analytics trends and recommendations to influence long-term positive reputational change Build relationships across the enterprise to understand organizational structure and business model to leverage effective digital communication toolsSupport data-based decisions by monitoring and reporting through digital measuring toolsWork to educate and enhance Field knowledge and understanding of professional and office brand reputation and the positive and negative impacts to their business. Establish and maintain best practices and synergies with our client compliance team and quality management team following up on client complaints and managing a log of complaints and outcomes for reference.Interface with board and executive and senior leadership to create and oversee content on company website and marketing portal Develop strong relationships with external partners to create engaging content and enhance presence on external company profilesPartner with social media team in support of executive leader brand strategyWrite edit and develop clear concise and grammatically correct content aligned with the First Command employer brandTimely dissemination of content on appropriate channelsSelf-starter and team player with ability to multi-taskStrong listening and problem-solving skillsAbility to build and maintain strong relationships with senior leadersEffective in a fast-paced deadline-oriented environmentStrong project management skillsWhat skills/qualifications do you need EducationCollege degree requiredCommunications journalism or English degree preferredWork ExperienceAt least 5 years related experience requiredDemonstrated excellence in writing with ability to produce clear concise messaging that resonates with targeted audiences PreferredKnowledge of FINRA SEC marketing regulationsVeteran or military experienceRequired Knowledge Skills and AbilitiesEffective in a fast-paced deadline-oriented environment; able to meet multiple deadlines and prioritize simultaneous projects.Ability to effectively organize material distill complex ideas and write concise informative content.Outstanding editing and proofreading skills with attention to detail.Strong organizational skills and the ability to multitask and shift priorities as business needs require.Develop interpersonal and relationship-building skills that facilitate strong working relationships with key stakeholders.Strong knowledge of AP style marketing processes and terminology.Expertise with digital and social mediums social tracking platforms sentiment analysis as well as experience in digital engagement campaigns for both internal and external audiences.Demonstrate proficient expertise in MS Office (Word Excel PowerPoint) SharePoint and willingness to become proficient in other software.#LI-NC1#LI-HybridRequired Experience:Manager Key Skills Abinitio,Facilities Management,Apache Web Server,LNG,Accident Investigation,Data Analysis Employment Type : Full-Time Experience: years Vacancy: 1
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