Paid Media Specialist Search at Dollar Shave Club

ABOUT DSC:In 2011 Dollar Shave Club didnt just shake up the shaving aislewe reinvented it. A viral video put us on the map and our direct-to-consumer model challenged an entire industry by making great razors accessible affordable and actually fun to buy.Since then weve grown far beyond blades. From grooming to personal care weve built a lineup of quality essentials designed to make life easier (and smoother) whether you find us online or in stores near you.Today DSC is expanding into new categories and new markets but our DNA hasnt changed. Were still here to cut the BS deliver real value and bring a little humor to the everyday routine.So what are you waiting for Join the Club.ROLE SUMMARY:Were searching for a Paid Media Specialist - Search to join our Paid Media team. This isnt just about pushing buttons; its about being part of a bold agile team that fuels our digital growth engine. Youll be involved in building search media strategies managing campaign execution owning projects end-to-end and testing rigorously to make sure every dollar works as hard as you do.Youll partner with Paid Media leadership to own our Search strategy and execution driving new customer growth. We need someone who is both a strategic thinker and a hands-on doera winning combination that gets us seriously jazzed.RESPONSIBILITIES:Search Mastery: Expertly handle campaign setup keyword match types and bidding mechanics to efficiently capture high-intent trafficBudget & Efficiency: Manage daily spend targets and constantly adjust for efficiency to ensure optimal CPA and ROASPartner Up: Work with Paid Media leadership to develop and implement cross-channel strategies that meet or beat our goalsTake the Wheel: Act as the main point of contact between our internal teams and external partners for Search initiativesTest and Learn: Lead A/B and multivariate testing on ad copy and landing pages to optimize our campaignsREQUIREMENTS:Experience: 4 years of hands-on experience with end-to-end campaign managementWell-rounded paid media buying experience across multiple channels but Paid Search (SEM) is your specific area of expertiseBig Budgets No Problem: Youve supported paid media annual budgets of $5M or morePlatform Pro: You have a deep understanding of Google Ads and YouTube Ads. Experience with other search platforms is a huge plusStrategic Driver: Youve independently led cross-functional initiatives and proactively seek new ways to achieve resultsAnalytics Savvy: Proficient in Google Analytics 4 Tableau and tag management platforms such as GTMPOSITION TYPE:This is a full-time exempt position.WORK ENVIRONMENT:This position is in-office working out of our HQ in Durham North Carolina 4x a week.SALARY:$80000-$95000 BonusBENEFITS:Comprehensive benefit plans with low premium options including medical dental and vision coverage along with supplemental coverage optionsFree life insurance short term disability and long term disability401(k) plan with a company match of 100% of the first 2% and 50% of up to an additional 4% with no vesting periodUnlimited vacation and generous sick timeHalf day Fridays year-round (subject to business needs)12 weeks of fully paid parental leave4 weeks of fully paid disability leaveFree Dollar Shave Club ProductsMonthly cell phone stipendAPPLICATION PROCESS:All applications must be submitted via our Applicant Tracking System Greenhouse in order to be considered. Once you submit your application the recruiting team will review your submission and will reach out if your skill sets and/or qualifications match our needs. If selected youll be invited to an initial phone screening interview with a recruiter before meeting with various members of the team. Candidates will be notified if they are not selected for the position. The position will remain open and well be accepting applications until the role is filled.Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age race color religion gender sexual orientation gender identification national origin disability or protected veteran status.Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing: Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.Thank you for considering a career with Dollar Shave ClubPrivacy Notice for California Job ApplicantsDollar Shave Club participates in the E-Verify program. Please click the links for more information:E-Verify ParticipationRight to Work#LI-MK1Required Experience:IC Key Skills Quality Assurance,Client Relation,Target Audience,Media Planning,Trend Analysis,Market Research,Email Campaigns,Social Channels,Campaign Management,Client Service,Current Events,News Stories,Powerpoint,Data Analysis,Analytics Employment Type : Full Time Experience: years Vacancy: 1 Monthly Salary Salary: 80000 - 95000