Personal Trainer Sales Manager at Anytime Fitness

Job DescriptionJob DescriptionDescription:SUMMARY:At Blue Star Investments, LLC d/b/a Anytime Fitness, the Personal Training Sales Manager (PTSM) is a full-time sales leadership role focused on driving personal training revenue and new client conversion. This is not a service-heavy position — it’s a front-end sales role, centered on delivering consultations, converting prospects, and owning the top of the training funnel.PTSMs are responsible for 30+ hours per week of lead generation, prospecting, and executing Fitness Consultations. They are limited to no more than 10 hours per week of hands-on service. Their primary mission: convert members into long-term training clients and build a thriving coaching business within their club.This role is ideal for certified trainers who love to sell, are hungry to build something, and are ready to lead from the front.CORE RESPONSIBILITIES: Own the front-end of the training business: Deliver high-volume Fitness Consultations, following the Blue Star Fitness Consultation Sales Process Drive personal training sales: Hit and exceed monthly sales targets tied to bi-weekly training agreements, nutrition programs, and paid-in-full packages. Prospect relentlessly: Engage walk-ins, web leads, member referrals, and outbound contacts daily to fill your calendar with sales opportunities. Manage the member journey: Oversee all training-related onboarding touchpoints to ensure members are placed in the right program for their goals. Track performance: Log KPIs daily — consultations booked, shows, closes, conversion rate — and report results to the Club Manager. Build community trust: Represent the training department with energy and professionalism inside the club, with partners, and on social media. Lead with energy: Set the tone for training culture inside the gym and support the success of the coaching team.Requirements:QUALIFICATIONS: Personal Training Certification (NASM, ACE, ISSA, etc.) required 1+ year experience in fitness sales or high-performance PT environments strongly preferred Proven closer — comfortable asking for the sale and overcoming objections Strong communicator — confident in 1-on-1 conversations and presenting value Natural leader — takes ownership, drives results, and sets a high standard Highly organized — able to self-manage leads, follow-ups, and scheduling with minimal oversight