Product Manager, Identity Resolution & Tagging Infrastructure at Best Buy

As the Product Manager of Identity Privacy & Tagging Infrastructure you will lead the strategy development and execution of privacy-safe identity solutions and robust tagging frameworks across Best Buys Retail Media Network onsite and offsite. This role ensures accurate data capture to enable campaign attribution and audience insights while maintaining compliance trust and scalability in a rapidly evolving regulatory and technology landscape.Youll collaborate with engineering legal analytics privacy engineering and compliance teams to define standards for identity resolution consent management and media instrumentation. Your work will enable future-proof advertising capabilities accurate measurement and privacy-first innovation.This role is remote eligible which means you would work virtually from home or another non-Best Buy locationWhat Youll DoBe a key contributor to the product roadmap for identity resolution consent management and tagging infrastructure.Define and implement privacy-safe tagging and beaconing strategies and solutions to support onsite and offsite signal capture.Collaborate with engineering and legal teams to operationalize privacy policies and ensure compliance with regulations (e.g. GDPR CCPA).Ensure data quality and signal integrity through rigorous QA processes and monitoring systems.Evaluate and integrate third-party identity privacy and tagging platformsStay informed on regulatory changes and industry standards contributing to internal documentation and product updates.Improve identity resolution by implementing technology to collect and link multiple identifiers and metadata ensuring accurate data matching across systems. Launch data enrichment initiatives that incorporate Best Buy-specific identifiers and vetted external sources to strengthen identity profiles.Define a measurement framework to understand the value of different data signals and data providers and partners.Basic Qualifications5 years of product management experience in digital advertising identity platforms or tagging infrastructure.2 years of experience with privacy regulations (GDPR CCPA) and their impact on advertising.2 years of experience with tagging technologies (e.g. Google Tag Manager Tealium IAS etc.) beaconing systems and identity resolution platforms (e.g. LiveRamp Neustar).2 years of experience with ad tech platforms and ecosystem technology including DSPs SSPs CDPs ad servers and similar.2 years of experience in SQL and experience with cloud data platforms (e.g. GCP AWS Snowflake).Preferred QualificationsAdvanced degree in Computer Science Data Privacy or related field.Certifications in privacy or data protection (e.g. CIPP/US CIPT).Experience supporting incrementality testing and conversion tracking through instrumentation.Experience in a closed media ecosystem like Google Amazon Meta or similarFamiliarity with consent management platforms and privacy-safe data architecture.Proven ability to work cross-functionally with engineering legal and analytics teams.Whats in it for youWere committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it especially at key moments in your life.Our benefits include:Competitive payGenerous employee discountPhysical and mental well-being supportAbout usAs part of the Best Buy team youll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life in our stores online and in customers homes.Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. Were committed to being a great place to work where you can unlock unique career possibilities. Above all we aim to provide a place where you can bring your full authentic self to work now and into the future. Tomorrow works here.Best Buy is an equal opportunity employer.Required Experience:Manager Key Skills IT Experience,Project Management Methodology,Data Center Experience,LAN,Cloud Infrastructure,Computer Networking,Visio,ITIL,Project Management,SAN,Microsoft Project,Project Management Lifecycle Employment Type : Full Time Experience: years Vacancy: 1