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Finario

Product Marketing Director at Finario

Finario Stamford, CT

Job Description

Director of Product MarketingShape the future of how the worlds largest enterprises plan and manage their capital investment portfolios.The most successful companies are reinventing themselves to become more agile efficient and strategic. Finario is at the forefront of this transformation. Our cloud-based purpose-built capital planning platform helps them connect their people processes and systems to allocate and manage capital dynamically and efficiently. With a rapidly expanding roster of marquee customers and accelerating demand this is an exceptional opportunity to join a high-growth fintech company reshaping a mission-critical function inside the enterprise.As Director of Product Marketing youll be a core voice of the Finario brand translating complex ideas specific to finance and operations into crisp compelling narratives that inspire action. Youll partner closely with sales product and leadership to define our positioning elevate our storytelling and create content that moves prospects from interest to conviction. This role is ideal for someone who thrives at the intersection of technical detail finance strategy creativity and communication and who is energized by being on stage whether that stage is a webinar customer presentation podcast or live event.If you love turning complexity into clarity shaping market perception and presenting with confidence and personality wed love to meet you.What Youll DoBe a Trusted Subject Matter ExpertAct as a go-to resource for executives sales and cross-functional teamsdeeply understanding our product market and customer needs.Own Product-Based Positioning & MessagingDevelop differentiated segment-specific messaging that stands out in the marketplace. Partner with sales marketing and product teams to ensure we consistently communicate our value in the clearest boldest way.Create Compelling ContentProduce standout collateralcase studies videos product briefs one-pagers pitch decks scripts speeches demos and more. Turn product capabilities into irresistible customer narratives.Drive Sales EnablementSupport internal and external sales with the tools training and demo strategies they need to win. Help shape demo storylines and streamline the evaluation journey.Shine as an On-Screen & On-Stage CommunicatorServe as a visible ambassador for Finario. Confidently lead webinars walk through demos appear on podcasts support events and occasionally take the stage at industry conferences.Understand Customers & Market DynamicsBring customer insights competitive intelligence and industry trends into the center of our go-to-market strategy.Required Qualifications7 years of B2B experience in marketing product management sales engineering or management consulting in SaaS or enterprise software5 years of product marketing experience in a SaaS or enterprise software environmentBachelors degreeExceptional communicatorable to tailor complex ideas for any audience in writing and in live delivery (webinars demos presentations)Desired SkillsExperience in marketing to senior and mid-level finance or operations leaders at large enterprisesComfort operating as a resourceful hands-on builder in a growth-oriented environmentFamiliarity with financial concepts such as ROI NPV and capital budgetingCompensation & BenefitsCompetitive salary 401(k) healthcare and the opportunity to make a defining impact at a company entering its next stage of growth.Required Experience:Director Key Skills Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation Employment Type : Full-Time Experience: years Vacancy: 1

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