Product Marketing Manager at Relativity

Posting TypeHybridJob OverviewAs Product Marketing Manager, you are responsible for developing the go-to-market approach for key solutions in Relativity's expanding portfolio. You will be responsible for deeply understanding the market and our tools, crafting compelling positioning, and partnering with a wide set of internal stakeholders to drive product success in key areas including generative AI, Extend solutions, platform, and more. With demonstrated success, this role has high growth potential and presents an opportunity to contribute significantly to the organization's growth. This role will ideally be a Hybrid position based at our Chicago Office: 231 South LaSalle Street, requiring a 2-day per week in-office presence. For the right candidate, we are open to remote.Job Description and Requirements Product Strategy & Market ResearchBecome an expert in the product and value drivers across different segments and use casesTake a data-driven approach to developing messaging and go-to-market strategies including market research, testing hypotheses with customers, and sharing insightsWork closely with Product Management, Sales, and Marketing leadership teams to build strategies for Relativity products and overall brandDemonstrate understanding of commercial packages and pricing, develop recommendations, and bring commercial adjustments to marketCross-functional Partnership and Message-driven CommunicationWork with leadership and a wide set of cross-functional stakeholders to obtain alignment on strategic decisions and go-to-market plansTransform complex, technical information into creative, concise, and easily digestible messages that resonate with target audiencesManage successful execution of plans ensuring all cross-functional team members drive toward the right outcomesSales & Success SupportBecome an expert in the selling process, sales and success organizations, and their needsDevelop robust internal enablement plans and content to ensure customer-facing teams are adequately prepared for new product launches, commercial adjustments, and moreGo-to-Market ExecutionDevelop and execute on go-to-market plans, with the ability to take feedback and iterate to drive to intended resultsPartner with demand generation to create interest in Relativity's products and influence opportunities, producing high-quality content in support of campaigns and other marketing activitiesOwn key web pages managing updates to reflect positioning adjustments, develop associated content, and ensure they accomplish their objectivesHelp set strategy for industry and Relativity events and create associated content including messaging frameworks, talking points, tailored presentations, etc.Job Responsibilities:Market research and analysis on target customer sub-segmentsStay abreast of and share industry, competitor, and customer behavior trendsWork hand in hand with our sales leaders and front-line sales and success reps to understand how our messaging and content is resonating in the field, including attending and participating in sales meetingsContribute to customer and field advisory boardsMinimum Qualifications5+ years of experience in product marketing or a related roleStrong written and verbal communication skillsProficiency in Excel and with strategic planning skills (i.e. market sizing)Experience or strong interest in the technology sectorPreferred QualificationsSolid understanding of the sales life cycle and sales metricsExperience with channel sales and to/through partner messagingExcellent problem solving and project management skillsAbility to manage multiple projects simultaneously and prioritize based on company and team objectivesAbility to meet deadlines and drive projects to completionMeticulous attention to detailRelativity is committed to competitive, fair, and equitable compensation practices.This position is eligible for total compensation which includes a competitive base salary, an annual performance bonus, and long-term incentives. The expected salary range for this role is between following values:$106,000 and $158,000The final offered salary will be based on several factors, including but not limited to the candidate's depth of experience, skill set, qualifications, and internal pay equity. Hiring at the top end of the range would not be typical, to allow for future meaningful salary growth in this position.