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Informa Group Plc.

Senior Marketing Associate, Content & Social Media at Informa Group Plc.

Informa Group Plc. New York, NY

Job Description

This position is based in our New York office at 605 Third Avenue.Are you ready to take your marketing career to the next level in the worlds most exciting tech space Were seeking a Senior Marketing Associate Content & Social Media to join our dynamic team for The AI Summit Series the premier global AI event portfolio that brings together industry titans innovators and thought leaders.Your ImpactReporting to the Marketing Manager Content youll play a pivotal role in creating and executing content and social media strategies that drive audience engagement increase brand visibility and support event delegate acquisition.As a key contributor to top-of-funnel marketing efforts youll focus on building awareness and interest among target audiences ensuring a steady flow of engaged prospects into the marketing funnel. Your work will help establish The AI Summit Series as the go-to destination for commercial AI insights and innovation.This is your opportunity to contribute to the success of the worlds most influential AI events while advancing your career in a fast-paced innovative environment. Your RoleAs a key member of the Marketing Team youll:Develop engaging high-quality content across multiple formats including blog posts social media updates infographics videos and evergreen email campaigns.Take ownership of our social media presence across platforms ensuring a consistent and compelling brand voice.Bring creativity to the forefront by crafting engaging social posts that resonate with our target audience and align with campaign objectives.Actively respond to followers fostering meaningful interactions and building a strong online community.Experiment with new formats trends and approaches to keep our social media content fresh and innovative.Support the implementation of marketing campaigns that align with business objectives and KPIs.Create content that resonates with target audiences driving traffic engagement and conversions.Collaborate with the SEO team to ensure content is optimized for search engines and aligns with best practices.Use data and insights to measure the effectiveness of content and social media efforts and refine strategies accordingly.Work closely with the Marketing Manager Sales team and other stakeholders to produce customer-centric materials that support business growth.Qualifications : What Youll Need2-3 years of experience in marketing with a focus on content creation and social media management.Exceptional writing and editing skills with the ability to craft compelling content that aligns with brand guidelines.A flair for generating innovative ideas and a willingness to experiment with new formats and approaches.Ability to use data to inform decisions and optimize content strategies.Familiarity with MarTech tools such as Google Analytics Eloqua and social media management platforms.Strong interpersonal skills and the ability to work effectively in a matrix-style environment with multiple teams and stakeholders.A proactive entrepreneurial mindset with a test and learn approach to marketing challenges.Our EnvironmentOur vibrant office is conveniently located in the heart of New York City at 605 Third Avenue offering excellent transport connections. We embrace flexible working with a balanced approach of three days in our collaborative office space and two days working remotely giving you the perfect blend of team connection and personal flexibility.Join us in shaping the future of AI events while advancing your marketing career in a supportive innovative and forward-thinking environment!Additional Information : This position is offering a salary range of between $760000 - $62500 USD per anumThis job posting will close on 12/01We believe that great things happen when people connect face-to-face. Thats why we work in-person with each other or with customers and partners three days a week or more. When youre not spending time together in one of our offices or other workplaces like at an Informa event you get the flexibility and support to work from home or remotely.We work hard to make sure Life at Informa is rewarding supportive and enjoyable for everyone. Heres some of what you can expect when you join us. But dont just take our word for it see what our colleagues have to say at  Great community: a welcoming culture with in-person and online social events our fantastic Walk the World charity day and active diversity and inclusion networksBroader impact: take up to four days per year to volunteer with charity match funding available too Career opportunity: the opportunity to develop your career with bespoke training and learning mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves Time out: 25 days annual leave rising to 27 days after two years plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a yearA flexible range of personal benefits to choose from plus company funded private medical cover A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares Strong wellbeing support through EAP assistance mental health first aiders a healthy living subsidy access to health apps and moreRecognition for great work with global awards and kudos programmesAs an international company the chance to collaborate with teams around the worldWere not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up join in and help make things happen. If it sounds like a match and you have most although not all of the skills and experience listed we welcome your application.If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and or in the advertised position please inform the appropriate Talent Acquisition Partner for the role once they have been in touch.At Informa youll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here.  Remote Work : NoEmployment Type : Full-time Key Skills Business Consulting,Anti Money Laundering,Health,Gynaecology & Obstetrics,Actuary Experience: years Vacancy: 1

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