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Senior Product Manager - Customer Data Platform at GEICO

GEICO No longer available

Job Description

GEICO . For more information, please .Senior Product Manager - Customer Data Platform page is loaded Senior Product Manager - Customer Data Platformremote type: Hybridlocations: Washington, DC: San Francisco, CA: San Jose, CA: Chevy Chase, MDtime type: Full timeposted on: Posted Todayjob requisition id: R At GEICO, we offer a rewarding career where your ambitions are met with endless possibilities. Every day we honor our iconic brand by offering quality coverage to millions of customers and being there when they need us most. We thrive through relentless innovation to exceed our customers' expectations while making a real impact for our company through our shared purpose. When you join our company, we want you to feel valued, supported and proud to work here. That's why we offer The GEICO Pledge: Great Company, Great Culture, Great Rewards and Great Careers. GEICO, subsidiary of Berkshire Hathaway and a leader in Auto insurance and other product lines, is on a multi-year technology transformation journey to reimagine the customer experience in the Insurance industry by removing friction across Customers, Partners, Marketplace, Segments, Channels, and build a world class experience powered by technology.As part of this once in a life-time opportunity to build and make a real impact in insurance marketplace, we are looking for accomplished, customer obsessed and results-oriented Senior Product Manager to build and drive our Customer Data Platform (CDP) roadmap reporting to the Senior Director of CDP & Identity. The CDP will enable a single view of our customers combining multiple data sources to enable operational and analytical use cases for sales, claims, servicing, marketing, fraud prevention etc. Our vision is to evolve the CDP into the ultimate data experience for product-led growth and business professionals who aren't comfortable with code. Do I use the first_name or When and why does the quote_start event Job Responsibilities: Collaborate with Product Management, Servicing, Sales, Fraud, Marketing, and UX teams to understand use cases and segmentation needs Work closely with internal stakeholders to understand their data needs and translate those needs into user stories for Data & Analytics, technical, and engineering teams. Help develop a comprehensive CDP implementation strategy aligned with overall product and customer success goals. Identify new data sources and onboard existing data sources to the CDP Evolve our identity resolution models (deterministic and probabilistic) Build and run queries to answer questions and build segment and build solutions for users of CDP to be able to self-serve Be the CDP subject matter expert, gathering information to create accurate, informative, and resonant user stories for both the business and the data team. Deeply understand customer needs to define priorities, inspire the broader team, and deliver best-in-class experiences and enabling capabilities. Help build the product roadmap, define user stories, and drive trade-off decisions. Identify new products and features on behalf of the customer, leading 1-2 scrum teams to align on mission and deliver great results iteratively. Leverage qualitative and quantitative data to measure results, inform the roadmap, and achieve benefit, adoption, and financial results. Collaborate with Product, Analytics, Engineering, and Business Leaders to drive scalable data solutions. Present effectively to high-level stakeholders, set clear priorities and direction, and build bridges across groups. Own the product end-to-end by developing business models, defining and analyzing success metrics, and managing strategic projects. Champion and educate product managers and lines of businesses on what the GEICO CDP can do for their business Lead the CDP Squad in achieving strategic outcomes with solutions that are Valuable (our customers choose to use), Viable (the solution works within the constraints of the business), Usable (our customers can figure out how to use) and Feasible (our engineers have the skills and technology to implement)Basic Qualifications: Bachelor's degree in Computer Science or equivalent and related experience with 7+ years of proven experience as a Product Manager, with 4+ years in managing Customer Data Platforms Technologies for CDP PMs to be familiar with Graph and Cassandra, ADLS especially Iceberg, Snowflake, Kafka, Flink, ElasticSearch and Rosette Name Indexer or equivalent for Identity Resolution, GraphQL Strong strategic thinking, analytical, and problem-solving skills. Excellent communication and interpersonal skills. Proven ability to lead cross-functional teams and deliver results in an iterative development environment. 4+ years on a CDP, Reverse ETL, Data Warehouse, or Integration-as-a-Service product Alignment-building expertise - you listen, understand, and influence at a near-executive level Fluency with concepts like unique identifier, API, ETL etc. Data proficiency - you can source, analyze, and present quantitative and qualitative data Excellent writing skills - you write clearly and concisely, favoring plain language over jargon Initiative - you take ownership of problems when next steps aren't clear Contribute a deep knowledge of customer data integration, identity resolution, and the related competitive landscape.Preferred Qualifications: Insurance industry experience is a plus An Engineering background is a plus Experience building Data Platforms Annual Salary $140,425.00 - $229,600.00The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include, but are not limited to, the scope and responsibilities of the role, the selected candidate's work experience, education and training, the work location as well as market and business considerations.At this time, GEICO will not sponsor a new applicant for employment authorization for this position. The GEICO Pledge: Great Company: At GEICO, we help our customers through life's twists and turns. Our mission is to protect people when they need it most and we're constantly evolving to stay ahead of their needs.We're an iconic brand that thrives on innovation, exceeding our customers' expectations and enabling our collective success. From day one, you'll take on exciting challenges that help you grow and collaborate with dynamic teams who want to make a positive impact on people's lives. Great Careers: We offer a career where you can learn, grow, and thrive through personalized development programs, created with your career - and your potential - in mind. You'll have access to industry leading training, certification assistance, career mentorship and coaching with supportive leaders at all levels. Great Culture: We foster an inclusive culture of shared success, rooted in integrity, a bias for action and a winning mindset. Grounded by our core values, we have an an established culture of caring, inclusion, and belonging, that values different perspectives. Our teams are led by dynamic, multi-faceted teams led by supportive leaders, driven by performance excellence and unified under a shared purpose.As part of our culture, we also offer employee engagement and recognition programs that reward the positive impact our work makes on the lives of our customers. Great Rewards: We offer compensation and benefits built to enhance your physical well-being, mental and emotional health and financial future. Comprehensive Total Rewards program that offers personalized coverage tailor-made for you and your family's overall well-being. Financial benefits including market-competitive compensation; a 401K savings plan vested from day one that offers a 6% match; performance and recognition-based

Typical senior pay: $161k for Marketing Managers nationally

National salary averages
Expected senior-level
$161k
Entry
Mid
Senior
Expected

Senior roles pay 90% more than entry—experience is well rewarded.

Hot hiring, constrained wages

Employers are hiring actively, but pay hasn't caught up with demand. Focus on competing offers and non-salary benefits.

Hiring leverage
Lean candidate
Wage leverage âš  Disconnect
Limited
Mobility
Good mobility
Durability
Somewhat fragile

Who this leverage applies to

Stronger for: Senior candidates with options
Weaker for: Entry-level candidates, Career switchers

Where to negotiate

Base salary
Sign-on bonus
Title / level
Remote flexibility
Scope & responsibility
Start date / PTO

Likely Possible Unlikely

Watch out for

Wage disconnect: Hiring is active but pay hasn't responded—negotiate on other terms.

Use competing offers and timing to your advantage.

Does this path compound?

Job Growth →
High churn
Growth, flat pay
🚀 Compound
Growth + pay upside
⚠️ Plateau
Limited growth
Specialize
Experts earn more
Pay Upside →
High turnover market

Many openings, but pay doesn't scale as much with experience.

+7%
10yr growth
A bachelor's degree is typically expected.
Typical: Bachelor's degree

Openings come from turnover, not new growth. Differentiate to advance.

Labor data: BLS 2024