Social Media Manager at Robert Half

DescriptionWe are looking for a Social Media Manager to lead digital storytelling for a fast-paced entertainment venue in Miami, Florida. This position blends strategic planning with hands-on execution, requiring someone who can shape brand presence, guide a team, and capture the energy of live experiences across major social platforms. The ideal candidate brings strong creative instincts, deep knowledge of platform trends, and the ability to turn nightlife moments into content that drives engagement and audience growth.Responsibilities:• Build and drive the social media direction across platforms such as Instagram, Facebook, X, TikTok, YouTube, and new channels as they emerge.• Create campaign plans that support event promotions, artist appearances, brand collaborations, and ongoing venue programming.• Track performance metrics, evaluate audience behavior, and adjust content approaches using analytics and reporting insights.• Manage day-to-day audience interaction by maintaining a consistent brand voice and ensuring timely community engagement.• Supervise and support the social media team, offering direction, feedback, and leadership in a high-energy environment.• Partner with internal stakeholders and creative contributors to develop photo, video, and short-form content designed for mobile audiences.• Provide live social coverage during events, performances, and activations while ensuring strong real-time storytelling from the venue.• Maintain a forward-looking content calendar that keeps messaging aligned with upcoming programming and marketing priorities.• Guide creative development for captions, trend-driven content, short-form video, and collaborations with external creators.• Work on-site in Miami, Florida with availability for evening and weekend coverage based on event schedules.Requirements• At least 3 years of experience in nightlife-focused social media management, or 4 years in a social media agency setting.• Demonstrated success managing digital content for nightlife, hospitality, entertainment, or other high-visibility lifestyle brands.• Strong knowledge of social platform best practices, audience development, campaign planning, and trend identification.• Hands-on ability to create and edit mobile-first photo and video content using tools such as CapCut, InShot, or comparable applications.• Experience with publishing and reporting tools including Sprout Social, Meta Business Suite, TikTok Analytics, or similar platforms.• Proven leadership skills with the ability to guide team members and coordinate with photographers, videographers, and creators.• Excellent communication, organization, and detail management skills in a fast-moving, on-site environment.• Availability to work fully on-site in Miami, Florida, including nights and weekends as required by the event schedule.Job typePerm