Sr. Campaign Manager Media at Chamberlain Group

Chamberlain Group (CG) is a global leader in intelligent access and Blackstone portfolio company. Powered by our myQ technology we make access simple and secure for millions of homeowners businesses and communities worldwide. Our flagship brands LiftMaster and Chamberlain are found in 51 million homes and 14 million people rely on the myQ app daily.
This role is part of Chamberlain Groups Marketing team. The Sr. Campaign Manager leads the paid media presence of Chamberlain group across all business units (Residential and Commercial businesses) for North America. This role drives advertising strategy and activities informed by the consumer journey including paid media planning and campaign development tracking analysis and optimization. This role works closely with all media agencies to deliver critical brand-building and demand-driving advertising plans that improve brand awareness and consideration that ensure the brand is reaching our target consumer with relevant distinct and buzz-worthy paid content.The Sr. Campaign Manager is expected to lead a small media team and embody Chamberlain values. They will own the media budget channel strategy and allocation to drive results and deliver revenue across all business units. This role requires a minimum of a Bachelors Degree in Business Marketing Communications or relevant field and 8 years of media strategy and planning experience across offline digital and experience with media measurement and reporting methodologies including geo-holdouts brand lift attention and engagement metrics. They will need a strong work ethic with experience leading successful performance-driven media teams. Leads by example and develops coaches and mentors team and career development.Essential Duties and ResponsibilitiesLead media buying across major media partners and tech platforms identifying the right channel mix and partnering cross-functionally in Residential and Commercial teams to deliver best-in-class campaignsManage all external agencies to deliver best-in-class media plans and media placement for products and services partnering with Brand and PR agencies to develop cohesive plansLeading paid media tactical planning execution learning plan analysis & optimizationsPartnering with brand marketing team to consistently represent product positioning and key marketing messages in paid earned and social channelsPartnering with demand gen team to create cohesive user journeys between paid earned and owned touchpointsOwn attribution tracking analyzing and reporting results on campaign performance with development of multi-touch attribution and media mix modeling methodologies develop reporting cadence and KPIs to track success of campaignsLead annual media campaign strategy development planning and execution across ChamberlainGroups portfolio of products and servicesDrive meaningful media innovation grounded in data consumer trends and best practices to create consumer impactAct as a trusted partner and in-house subject matter expert to the broader organization providing thought leadership and a clear vision for Media campaignsEstablish best-in-class practices and procedures across traditional and modern media channelsCollaborate with the analytics team to oversee campaign management and reporting including in-depth analytics of LTV CAC ROI and incrementalityManage the testing framework and feedback loop for the brand team to continuously iterate on creative assets and execute experiments and conversion tests to improve LTV/CAC ratiosComply with health and safety guidelines and rules; managers should also ensure compliance across their teamsProtect Chamberlain Groups reputation by keeping information confidentialMaintain professional and technical knowledge by attending educational workshops reading professional publications establishing personal networks and participating in professional societiesContribute to the team effort by accomplishing related results and participating on projects as neededMotivate and lead a high performance team by attracting developing engaging and retaining team membersDrive the performance management and compensation processes by communicating job expectations monitoring and evaluating performance providing feedback and facilitating employee development per the companys policiesMaintain transparent communication by appropriately communicating organization information to team through department meetings one-on-one meetings appropriate email IM and regular interpersonal communicationsLead and motivate individuals and teams to create a workplace culture that is consistent with the CG mission vision and valuesManage performance marketing team ability to coach and mentor. Should develop vision for team with a player/coach mentality working to enhance and attract best talent and create career development opportunities for the teamMinimum QualificationsBachelors Degree in Business Marketing Communications or related field8 years of media strategy and planning experience across offline digital and programmaticExperience with media measurement and reporting methodologies including geo-holdouts brand lift attention and engagement metricsExperience tracking campaign ROI budget management and allocation of strategic budget and resources to maximize return on investmentDeep understanding of the US media landscape and audience trendsDeep understanding of audience segmentation and data strategyA highly strategic media thinker with proven brand campaign leadership experienceAbility to create highly effective media strategies to develop pipeline for commercial businessStrong people leader with ability to coach and mentor teamStrong communication skills (written & verbal) with the ability to clearly deliver information to a variety of audiencesConfidence in communicating across the organization with cross-functional stakeholders and to executive leadershipAbility to travel up to 10% of the time mainly in North AmericaStrong understanding of the smart home category and emerging trends preferredStrong organizational and project management capabilities to plan execute and monitor multiple marketing campaigns simultaneously ensuring timely delivery and adherence to deadlines preferredCreative yet analytical mindset with the ability to use data to drive decision-making and measure campaign effectiveness preferredCreative thinking and problem-solving skills with a keen eye for detail and a passion for innovation preferredAbility to provide leadership mentorship and build internal culture preferredAdept at working in a cross-functional organization preferredComfortable in a hyper-growth fast-paced and self-starter environment for a large consumer brand preferredDemonstrated ability to interpret marketing data and analytics to draw insights make data-driven decisions and optimize campaign performance preferred
The pay range for this position is $123600.00 - $199275.00; base pay offered may vary depending on a number of factors including but not limited to the position offered location education training and/or addition to base pay also offered is a comprehensive benefits package and 401k contribution (all benefits are subject to eligibility requirements). This position is eligible for participation in a short-term incentive plan subject to the terms of the applicable plans and policies.

Chamberlain Group wants all of its employees to succeed and encourages people of all backgrounds to apply. Were proud to be an Equal Opportunity Employer and youll be considered for this role regardless of race color religion sex national origin age sexual orientation ancestry; marital disabled or veteran status. Were committed to fostering an environment where people of all lived experiences feel welcome.Persons with disabilities who anticipate needing accommodations for any part of the application process may contact in confidence .NOTE: Staffing agencies headhunters recruiters and/or placement agencies please do not contact our hiring managers directly.Required Experience:Manager Key Skills Digital Marketing,Marketing,Google Analytics,Google Docs,Facebook Advertising,Google AdWords,Google Marketing Platform,Google Ads,Media Buying,Media Planning,Social Media Management,DoubleClick Employment Type : Full-Time Experience: years Vacancy: 1 Monthly Salary Salary: 123600 - 199275