Sr Manager, Marketing Operations & Analytics at Bloom Energy

were making it reality.For over two decades weve been at the forefront of the global energy transition pioneering solutions that empower critical industries to thrive in a rapidly digitizing energy-intensive world. From revolutionizing power for AI-driven data centers to ensuring resilience for hospitals electric grids manufacturing facilities and utilities our solid oxide fuel cell (SOFC) and solid oxide electrolyzer (SOEC) technologies are redefining whats possible by delivering energy abundance for all. With more than 30000 fuel cell modules deployed worldwide we are the trusted partner for Fortune 100 companies and innovators alike. Our cutting-edge solutions enable unparalleled time-to-power capabilities reliability and sustainability ensuring our customers remain ahead in a world where soaring energy demand and intensifying energy scarcity are rapidly becoming the new norm.At Bloom we thrive on collaboration bold thinking and relentless innovation. We believe that together we can create a brighter more sustainable future while tackling the most pressing challenges of the 21st century. Position OverviewAs the Senior Manager of Marketing Operations & Analytics you will be responsible for building scalable processes reliable technology infrastructure analytics strategy and helping Bloom achieve its business objectives. You will be working closely with demand generation product management growth and Sales Operations teams to build an award-winning marketing tech stack that will build the engine for our growth.What youll doDevelop the Marketing Technology Operations and Analytics vision and strategy that enables intelligent decisions and accelerates growth through precise analysis.Lead Analytics to ensure the marketing team can correctly report on the ratio between customer lifetime value and customer acquisition cost by marketing acquisition tactic.Track and report on the entire marketing funnel including volume velocity conversion stage-to-stage and average value; make sure funnel measures can be analyzed by key dimensions such as industry geo and persona.Work closely with the SDR/AE/ADR teams to ensure leads are processed and routed throughout the funnel in the most effective way & accurate hand off e.g. through lead scoring routing etc.Partner with stakeholders across marketing sales ops and product to build a best in class marketing technology stack strategy & roadmap and ensure that projects are delivered in a timely manner.Implement and manage marketing automation technologies including segmentation nurture flows lead and account scoring email marketing and reporting and analysis.Build and maintain a marketing analytics and attribution framework and a regular cadence of reporting to demonstrate marketing influence on bookings and to provide insight for program optimization.Drive data quality and accuracy across all sales and marketing systems with an eye on database growth contact and account enrichment data governance quality data security and GDPR & CCPA compliance.Collaborate across departments with key stakeholders - Sales Sales Ops Finance - to ensure alignment with KPIs and business metricsCollaborate with Sales team to ensure sales and marketing funnel efficiency.Administer the marketing budget and ensure marketing costs are tracked correctly.Ensure processes are designed documented understood and followed in a way that minimizes bad or incomplete data.Manage build and lead a strong team by coaching and developing existing members and closing talent gaps where needed through acquisition of new team members.What is Needed10 years of experience in marketing operations preferably at high-growth technology companies6 years of experience building and managing marketing technology stackHands on experience implementing and managing marketing automation platforms (Pardot SFDC 6sense)Demonstrated understanding of ABM and integrated marketing practices and measurementExperience and a thorough understanding of B2B software go-to-market motions; especially with marketing and salesAbility to manage multiple projects at the same time in a fast-paced environmentStrong strategic analytical project management and communication skillsExperience using data visualization toolsTeam player accountable entrepreneurial-minded resilient inclusiveExperience building and leading high performing revenue generating/impactful marketing technology marketing operations database and reporting/analytics marketing teamsA strong command of the entire Martech stackBloom Energy is an equal opportunity employer and makes employment decisions on the basis of merit. We are committed to compliance with all applicable laws providing equal employment opportunities. All qualified applicants will receive consideration for employment without regard to race sex color religion national origin protected veteran status or on the basis of disability. Bloom Energy makes reasonable accommodations consistent with applicable laws for the known physical or mental limitations of an otherwise qualified applicant or employee with a disability who can perform the essential job functions unless undue hardship would result.Bloom Energy is committed to fair and equitable compensation practices. The total compensation for this position includes standard company benefits and is based on various factors including but not limited to relevant skills and experience.#LI-KS1Salary Ranges:$164000.00 - $236000.00Required Experience:Manager Key Skills Adobe Analytics,Data Analytics,SQL,Attribution Modeling,Power BI,R,Regression Analysis,Data Visualization,Tableau,Data Mining,SAS,Analytics Employment Type : Full-Time Experience: years Vacancy: 1 Monthly Salary Salary: 164000 - 236000