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Nutrien

Sr. Marketing Strategist Proprietary at Nutrien

Nutrien Loveland, CO

Job Description

Nutrien is a leading provider of crop inputs and services and our business results make a positive impact on the world. Our purpose Feeding the Future is the reason we come to work each day. Were guided by our culture of care and our core values: safety inclusion integrity and results. When we say we care we mean it. Were creating an inclusive workplace where everyone feels safe has a sense of belonging trusts one another and acts with integrity.Nutrien Ag Solutions is the retail division of Nutrien providing full-acre solutions through our network of trusted crop consultants at more than 2000 locations in North America South America and Australia. For more than 150 years we have been helping growers achieve the highest yields with the most sustainable solutions possible offering a wide selection of products including our proprietary brands: Loveland Products Inc.; ProvenSeed and Dyna-GroSeed; as well as financial custom application and precision ag services.Through the collective expertise of our nearly 26000 employees we operate a world-class network of production distribution and ag retail facilities We efficiently serve growers needs and strive to provide a more profitable sustainable and secure future for all stakeholders. Help us raise the expectation of what an agriculture company can be and grow your career with Nutrien and Nutrien Ag Solutions.The Sr. Marketing Strategist Proprietary will be responsible for leading and overseeing the strategic execution of marketing initiatives to drive growth and value within Nutrien Ag Solutions proprietary brands including Dyna-Gro Seed Proven Seed and the Loveland Products international business. This role involves developing and implementing marketing strategies that not only elevate each portfolio but also support and strengthen the complete Nutrien Ag Solutions retail offering.Key responsibilities include analyzing performance metrics optimizing proprietary marketing campaigns and delivering initiatives that increase product consideration preference and loyalty. This position will work cross-functionally with commercial product and brand teams to ensure seamless execution brand alignment and strong marketplace impact.Success in this role requires exceptional communication skills strategic thinking and a deep understanding of the seed industry. This position will report to the Senior Manager of Brand and Marketing Strategy and will collaborate with the Seed Marketing and Loveland Products leadership teams.Some travel may be required. This role will be posted from 12/11/25 - 01/05/26What Youll Do: Develop and execute proprietary brand marketing strategies that align with Nutrien Ag Solutions business objectives while strengthening the overall Nutrien Ag Solutions brand.Collaborate with Sr. Marketing Strategists responsible for the Seed shelf and Loveland Products to deliver joint marketing initiatives that create mutual value and marketplace differentiation.Support commercial and regional sales teams with marketing tools campaigns and programs that drive grower engagement and retail adoption.Manage timelines in collaboration with business unit and retail execution and implementation strategy.Oversee engagements and serve as a conduit between stakeholders and external agency partners to ensure all key communication tactics are appropriately aligned with strategic outputs.Review and provide input on creative assets for consistency alignment with brand standards and availability to internal resources and agency partners.Monitor campaign performance measurements analyzing data and insights to optimize effectiveness and ROI across seed marketing efforts.Ensure consistent brand messaging and positioning across all seed marketing channels and materials.Work cross-functionally with product brand and communications teams to deliver cohesive marketing strategies that reinforce Nutriens leadership in the market.Identify and activate growth opportunities through innovative marketing approaches that increase proprietary portfolio awareness consideration and loyalty.What Youll Bring: A Bachelors degree required preferably in marketing advertising communications or agriculture; experience may be considered in lieu of education.6 years of experience with an internal marketing team advertising/PR agency ag sales or agribusiness.A strong understanding of the agriculture industry with specific knowledge of seed marketing grower behavior and channel dynamics.Ability to organize and create plans for holistic marketing campaigns/programs and develop and deliver compelling presentations to a variety of audiences.Proven experience developing and executing strategic marketing or marketing-related initiatives that deliver measurable business impact.Exceptional collaboration skills with the ability to build strong relationships across internal teams suppliers and external partners.Excellent verbal and written communication skills with the ability to articulate creative concepts and strategies to stakeholder at all levels.Strong problem solving skills with the ability to develop creative efficient and measurable solutions to meet business objectives.A passion for elevating brands driving growth and delivering marketing that connects with the customer.The ability to balance strategic vision with hands-on execution in a fast-paced evolving marketplace.Experience managing budgets and allocating resources effectively to maximize the impact of creative and marketing initiatives.The highest ethical standards and a strong sense of accountability.Compensation & Benefits:The salary range for this role in Loveland CO is between $95700 - $120800. While we provide this range as general guidance several factors are taken into consideration when making compensation decisions including but not limited to candidate skill set experience and training licensure and certifications work location and other business and organizational needs. Actual salary and benefits may differ based upon location.We provide an attractive benefits package that includes comprehensive medical dental vision coverage and life insurance and well as disability coverage for positions working more than 30 hours per addition we have a retirement program that encourages our employees to save for the longer term with generous matching employer contributions. Our benefit package also demonstrates our culture of care with paid vacation sick days and holidays as well as paid personal and maternity/parental leaves and an Employee and Family Assistance Program. Details of the benefits package will be shared in the application process.In addition to base pay this role is also eligible to participate in our annual incentive plan consistent with the terms of our program(s) where discretionary pay out of awards is reflecting components such as performance of the company and the employee. Details will be discussed through the application process.This information is provided in compliance with applicable state equal pay and pay equity legislation and is the companys good faith and reasonable estimate of the compensation range and benefits offered for this position. The compensation offered to the successful applicant may vary based on factors including experience skills education location and other job-related reasons. Nutrien also makes internal equity a consideration in all pay decisions.Ready to make an impact with us Apply today!The estimated salary that Indeed Glassdoor and LinkedIn lists does not represent Nutriens compensation structure. Nutrien is an equal opportunity evaluate qualified applicants without regard to race color religion sex age national origin disability veteran status genetic information and other legally protected categories.This job will remain posted until accordance with Nutrien policies you will be required to undergo a background check and may be required to undergo a substance test. While we appreciate all applications we receive only candidates under consideration will be contacted. Applicants must meet minimum age requirements as permitted by law.Our Recruitment Process: Application > Resume Review > Pre-screen/Interview > Offer > Pre-Employment Conditions > Welcome to NutrienTo stay connected to us and for the latest job postings and news follow us on: LinkedIn Facebook Instagram and X.Required Experience:Senior IC Key Skills Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation Employment Type : Full Time Experience: years Vacancy: 1 Monthly Salary Salary: 95700 - 120800

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