Associate, Data Science at Horizon Media

Job DescriptionWho We AreHorizon Media founded in 1989 by Bill Koenigsberg is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers Horizon is known for its highly personal approach to client service. Renowned for its incredible culture Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune AdAge Crains New York Business and Los Angeles Business Journal. Together we are building a place of belonging.At Horizon we understand the value that different perspectives can bring to our clients and culture so we strive for an environment where our employees feel welcomed safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture and experience together.Our simple recipe for success We hire talented people (thinkers doers dreamers makers) challenge them and give them every opportunity to grow.What Is blu.blu. is Horizons omni-marketing capability that is powered by a Connected Marketing Platform built in-house from the ground up. The foundation of this platform is an Identity Framework built upon our relationship with TransUnion whose PII data acts as our identity spine. By integrating with agency partners who have deterministic data assets we have licensed and attached 11K attributes to bridge the gap between martech and adtech to deliver a true 360 consumer view. This enables brands to engage customers and prospects across all journeys. Our portfolio of solutions and products are designed to complement a clients existing tech.Proprietary insights tools enhance profiles with psychographic attributes and custom models identify and assign propensity against audiences based on KPIs. We have a central connected user-friendly platform for insight development audience creation and activation. Our Solutions & Services are built on top of the Connected Marketing Platform offering bespoke capabilities across business strategy planning activation measurement and optimization.Job SummaryThe Associate Marketing Sciences main responsibility is to use advanced statistics and data science techniques to build qualified audiences for our clients campaigns. This person will apply sophisticated data science modeling and other advanced analytics techniques to help guide our clients audience strategy to make their media campaigns resonate better and be more effective. Using data ML and the blu. Platform the blu Marketing Sciences group brings to life the most qualified audiences for our clients addressable campaigns. These results and deliverables are a contributor and often proof of concept to Product enhancement and future capabilities.In addition to the technical aspects required it will involve cultivating and maintaining effective working relationships with a variety of Agency groups. They must be intellectually curious with the drive and experience to identify frame and solve business problems. They must be a critical thinker who can provide creative strategic solutions and who can follow-through with flawless execution. Highly driven with an exceptional work ethic determination to overcome complex challenges and a desire to have huge impact on the business.Responsibilities30% Solutions Design & InnovationAbility to understand and leverage blu. structured and unstructured dataAbility to build end-to-end data science solutions for a non-data science audienceAbility to generate clear concise and comprehensive analyses that tell the story behind the data!Data transformation/mining and generation of insights to explain audience performance and inform optimizationData join process between blu audiences media exposure and conversion events to build feedback loopsAnalysis of audience conversion to KPIsIncreasingly utilize AI solutions to inform and expedite some or all of the required analysis60% Technical & Analytical ExcellenceAudience DevelopmentMachine Learning Data Mining with Machine Learning with large datasets of Structured and Unstructured data. Data Validation Predictive modeling data visualization techniques.NLP for sentiment analysisMathematical and Statistical libraries in Python and/or RExperience in importing/exporting data for relational databasesMeasurementTime seriesBayesian analysisCausal InferenceFamiliarity with relational databasesSolid understanding of data technology integrations across data sources and ecosystems and ability to troubleshoot.Knowledge of the data dictionaries and taxonomies of structured data setsCluster & Factor analysisAbility to perform advanced data visualization10% Product Innovation & ManagementBecome a power user to drive continuing improvement in the analysis and results supported by AI and the custom solutions built on top and around thoseExperience working with and/or managing teams in product developmentConsider design principles that scale and can be repeatable and/or extensible to other clients or industriesParticipate in Product release management processes including all levels of testing (Alph Beta QA UAT)Propose features models queries and requests and often proof of concepts for Product enhancement and future capabilitiesQualificationsBS/BA degree in Computer Science Statistics Applied Mathematics or a related field required.0-2 years relevant experience preferably in a media marketing or digital advertising environment.Working knowledge of Big and basic data mining routines a must.Expert knowledge in an analytic and programming language such as Python R or a similar languageWorking knowledge of Predictive and Machine Learning a plus.Persistence: Demonstrate tenacity and willingness to go the distanceto get new things done.Ability to work in a fast paced multiple project environment on an independent basis and with minimal supervision.A team player who can work collaboratively within the group and across business units/functions.Strong verbal communication skills extremely well-organized.Business acumen understands the strategic levers of the business and how analytics is a catalyst for decision making.#LI-KG1#LI-HYBRID#HMHorizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.Salary Range$100000.00 - $120000.00A successful applicants actual base salary may vary based on factors such as individuals skill sets experience training education licensure/certifications and qualifications for the role. As an organization we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage life and disability insurance retirement savings plans company paid holidays and unlimited paid time off (PTO) mental health and wellness resources pet insurance childcare resources identity theft insurance fertility assistance programs and fitness reimbursement.Required Experience:IC Key Skills Healthcare Attorney,General Insurance,Attorney At Law,Core Banking,Import & Export,Airlines Employment Type : Full-Time Experience: years Vacancy: 1 Monthly Salary Salary: 100000 - 120000