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Territory Sales Manager at Celsius Holdings, Inc.
Job Description
Celsius, based in Boca Raton, FL, is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS , a lifestyle energy drink brand born in fitness and a pioneer in the rapidly growing energy category. Celsius Holdings, Inc. also includes Alani Nu, a premium active nutrition and better-for-you brand, further expanding our reach across the health and wellness space.
At Celsius, we pride ourselves in providing our employees with a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers-as every employee is an owner of the CELSIUS brand upon joining the organization.
Ready to energize your career? Join a team that's pushing boundaries and redefining what it means to LIVE FIT.
We promptly review all applications. Highly qualified candidates will be contacted for interviews.
Field-Based: Role requires presence in assigned market
- San Francisco, California
This is a driving position. A valid U.S. Driver's License required; applicants must pass an MVR (Motor Vehicle Record) screening.
Role Type: Full-Time
Salary Range: $70,305 - $75,000 plus incentives
Position OverviewAs the Territory Sales Manager, you'll be at the forefront of regional retail sales execution, representing the CELSIUS brand across Grocery, Convenience, and Food Service channels. This is your opportunity to drive sales performance, cultivate strong distributor partnerships, and amplify brand presence in a high-energy, field-based role. You'll bring a results-driven mindset, a passion for customer engagement, and a deep understanding of CPG sales execution to every store visit-typically 12 to 15 per day.
- Experience: 1+ years in consumer goods sales, preferably in beverage, distributor sales, or related industries
- Education: High school diploma or equivalent required
- Valid U.S. Driver's License and ability to pass an MVR screening
- Strong business acumen with an entrepreneurial mindset
- Comfortable with daily face-to-face customer interaction
- Excellent verbal and written communication skills
- Ability to deliver presentations and engage large peer groups
- Familiarity with CRM tools and field sales reporting systems
- Drive Celsius "perfect store" execution, expanding SKU distribution, shelf space, displays, and promotional activity
- Execute brand strategy across retail locations within assigned territory
- Conduct account audits, track opportunities, and deliver insights via CRM application
- Collaborate with distributor partners through route rides, blitzes, and key account calls
- Support regional sales initiatives as directed by District or Regional Sales Manager
- Participate in weekly sales calls to review performance and outline goals
- Achieve and report on daily, weekly, and quarterly KPIs
- Comprehensive Medical, Dental & Vision benefits
- Long- and short-term disability
- Life insurance
- 10 Vacation days per year subject to accrual policy
- 11 Company paid holidays
- 401(k) with Company match
- Identity theft and legal services
$70k - $75k is below typical pay for Sales Managers nationally
Senior roles pay 110% more than entry—experience is well rewarded.
You may have room to negotiate or find better offers elsewhere.
Slight candidate advantage
Many alternative paths available. Don't feel locked into any single offer.
Where to negotiate
Likely Possible Unlikely
Use competing offers and timing to your advantage.
Does this path compound?
Steady work, but limited growth in both jobs and pay.
Openings come from turnover, not new growth. Differentiate to advance.