Vice President, Marketing at Danaher

The VP Global Marketing is responsible for leading our global marketing initiatives and maintaining a highly differentiated and sustainable competitive advantage. This pivotal role drives brand recognition thought leadership and customer engagement while generating above-market revenue growth across all businesses and regions. A key focus of this role is the strategic leadership and execution ofdigital marketing ensuring innovative data-driven approaches that enhance our online presence optimize customer journeys and deliver measurable impact. Success requires forward-thinking strategies strong cross-functional alignment and excellence in execution across both traditional and digital channels.In this role you will have the opportunity to:Strategic Marketing Leadership:Develop and implement a multi-channel digital marketing strategy aligned with business goals.Lead digital transformation initiatives to ensure cutting-edge marketing practices.Oversee brand messaging positioning and storytelling across all platforms.Performance Marketing & Growth:Lead a team that develops and implements innovative marketing campaigns that generate high-quality leads and accelerate commercial success through complete customer solutionsDrive lead generation customer acquisition and retention campaigns.Manage and optimize paid media SEO SEM and affiliate marketing programs.Analyze customer journeys and enhance conversion rates through UX personalization and content optimization.Digital Ecosystem management:Lead the evolution of our digital marketing strategy leveraging cutting-edge technologies and platforms to enhance customer engagement and brand visibilityOversee website strategy content management and e-commerce initiatives.Manage social media and influencer marketing to strengthen audience engagement.Ensure marketing automation CRM integration and tech stack optimizationData-Driven Decision Making:Establish KPIs and dashboards for digital performance tracking.Use analytics to inform strategy identify trends and drive ROI.Team Leadership & Talent Development:Build mentor and empower a high-performing global marketing team fostering a culture of excellence and continuous improvement.Cross-Functional Collaboration & Stakeholder Influence:Partner effectively with Sales Product and Leadership to align marketing strategies with business priorities ensuring cohesive execution and measurable impact across all regions.Join our winning team today. Together well accelerate the real-life impact of tomorrows science and technology. We partner with customers across the globe to help them solve their most complex challenges architecting solutions that bring the power of science to life. For more information visit . Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race color national origin religion sex age marital status disability veteran status sexual orientation gender identity or other characteristics protected by law. The U.S. EEO posters are available here.We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process to perform essential job functions and/or to receive other benefits and privileges of employment please contact:1- or .Required Experience:Exec Key Skills Digital Marketing,Performance Marketing,B2B Sales,Marketing,SAAS,Growing Experience,Pardot,Attribution Modeling,Marketing Automation,Customer Segmentation,Martech,Lead Generation Employment Type : Full-Time Experience: years Vacancy: 1